Tools to grow your search traffic, research your competitors and monitor your niche The tools you get with Ahrefs

• Competitive Analysis
• Keyword Research
• Backlink Research
• Content Research
• Rank Tracking
• Web Monitoring

Organic Search Report Analyze search traffic of your competitors See the exact keywords that your competitors are ranking for in organic search results and how much traffic this brings them. Research their organic traffic by looking at "Top Pages" that drive visits to their website and uncover the keywords they rank for but you don’t using our “Content Gap” feature. We have data for ~240 Million keywords in the United States alone (+ over 100 more countries), so you can be sure you’re getting the best possible coverage with Ahrefs Keywords Explorer Thousands of keyword ideas, keyword difficulty & advanced metrics Get thousands of relevant keyword suggestions from our mammoth database of over 3 Billion keywords. Use Keyword difficulty score and our advanced keyword metrics to make educated decisions about which keywords to target. Keywords Explorer will also show you annual search volume trends and give you some great insights on searchers’ behaviour and SERP ranking history. Backlink data The best backlink checker tool in the industry Ahrefs is proud to run the World’s largest index of live backlinks. Every 24 hours our robots crawl ~4 Billion web pages and every 15 minutes they update our index with fresh data. Put any website or URL into Site Explorer tool and you’ll see all its backlinks along with some useful SEO metrics. Advanced reports and handy filters will let you dig real deep into the data that we have for you. Content Explorer Research what content works well in your niche Put any keyword into this tool and it will show you which content has performed best in terms of social buzz, amount of backlinks and organic search traffic. Find all articles that mentioned your target keyword and use "Highlight unlinked domains" feature to see which of these websites have never linked to you. Rank Tracker Get accurate location-specific ranking reports We will track your desktop and mobile keyword rankings from any location and plot your full ranking history on a handy graph. You can setup automated daily/weekly/monthly ranking reports to be sent to your email address, so you’ll never forget to check your ranking progress. Alerts Monitor your niche for opportunities Get an email notification whenever you or your competitors get a new backlink or lose one. This is a great way to track their PR and linkbuilding activities almost in real time. Setup alerts for any keywords related to your brand, business, product or service. Whenever someone mentions one of these keywords on their website - you will get an email notification with a link to that page. This way you might also want to track who is talking about your competitors online, so that you could jump into relevant conversation and exploit these opportunities immediately. More Ahrefs perks

• 24/5 customer support. Have a question, concern or feedback for us? Our support team is always a quick chat or email away — 24 hours a day, from Mon to Fri.
• Private Facebook community. Take full advantage of insights from the highly accomplished SEOs and digital marketers in our customers-only community.
• Tailored learning materials. Ever noticed that the marketing tutorials on our blog, YouTube channel, and Ahrefs Academy often feature our tools? Unlock their potential with full access.
• New features released regularly. Our development cycle is fast. We frequently update existing tools and release new features — many of which are heavily influenced by requests from our customers.

1. Understand your audience. Find sites that your audience visits using our  2. Uncover the keywords your audience loves. Discover winning keywords and popular topic clusters by using Competitor Keyword Matrix. 3. Find untapped opportunities you are missing. Find gaps where your audience has an interest, but you don’t have content. 4. Prioritize the best opportunities. Target easy-to-rank keywords first using our Keyword Difficulty Tool. 5. Promote your content on popular sites. Discover influencer outreach opportunities by uncovering sites that link to your competitors using our Competitor Backlink Checker. 6. Overtake your competitors. Benchmark and track your performance relative to your competitors using our Competitive Analysis Tools.

The Majestic Marketing Search Engine is for

• SEO Professionals At the forefront of SEO, you'd love help to find potential clients, compile pitches, manage your portfolio, audit websites and report on your successes. We can do this.
• Media Analysts Discover what's out there, and who's influencing whom. We'll analyse your huge URL lists and help you to find the gold.
• Entrepreneurs We can help you to prepare for new-business opportunities, keep track of your SEO or Social Media team, and measure success.
• Developers When you are a developer you want to know that you can develop rapidly, using the most accurate and largest amount of data, just like Majestic.

Site Explorer Site Explorer lets you explore a domain/url in great detail. Users on Lite, Pro and API subscription plans get access to the full tool. Backlink History Checker Our Backlink History tool allows SEOs to determine the number of backlinks detected by our sophisticated web robots for given domains, subdomains or URLs. Search Explorer™ Search our index for a Keyword or more and see the page title and URL where it appears, as well as getting the Search Score for the URL. Link Intelligence API We are the ultimate custodians of the data behind world's most advanced link intelligence map. We take that responsibility seriously and know that sometimes you need to bring our raw data into your own applications. Our robust and fully documented API lets you do this at a variety of price and points and licensing levels.

Understand your visitors How are people searching for your products/services? Knowing which keywords are being used and what questions are being asked can help you create high quality content.

• Strategically target keywords with accurate keyword volume and difficulty metrics.
• Save keyword lists that you can track and update as needed.

"Moz's Keyword Explorer neatly ties together keyword research metrics and makes complex analysis easy so we can spend less time in spreadsheets and more time generating qualified website traffic."- Director, Demand Generation & Customer Acquisition at Virtru Track your rankings To know what's working, you need to accurately track how you're ranking for keywords. With Moz Pro, you can track your competition as well.

• Know what searchers everywhere see by tracking local and national searches
• Get a holistic picture of how you rank for your keywords with our Search Visibility score

Crawl and audit your sites Harmful issues aren't always easy to spot. Our crawler digs through every corner of your site to find them and show you how to fix them.

• Enjoy peace of mind while Moz Pro hunts for issues that keep search engines from fully crawling your site
• Alerts ensure you're the first to know when site issues are found so you can fix them fast

"The new Site Crawl in Moz Pro Campaigns is way faster and the issue-ignore feature is super helpful. We're now able to process larger site audits for our bigger brands and prospects."- Founder & Strategist at BlackTruck Media + Marketing Optimize your pages Moz Pro will ensure you've got maximum potential to rank for your target keywords by auditing the content on your pages and recommending specific improvements.

• Spend your time where it matters most with prioritized recommendations to improve page optimization
• Know what content to create next with custom suggestions based on other pages that rank for your keywords

Find link opportunities Links are a critical element of effective SEO. Moz Pro will help you find new ones and maximize the effect of those you already have.

• Gain confidence in links with proprietary metrics like Page Authority, Domain Authority, and Spam Score
• Ensure your competition isn't gaining an edge by learning where they are getting links

"Moz is the only data source that gives us real insights into link equity. There is nothing like the MozRank and Domain Authority metrics on the market. We refer to them constantly." - Founder and CEO at Distilled Create custom reports Your work is immensely valuable. Moz Pro can help you prove it with ease.

• Paint the most compelling picture by customizing PDF reports with drag-and-drop modules and annotations
• Save time by scheduling recurring reports sent directly to clients and stakeholders

SEO analysis and promotion tools you need on-board 100% accurate keyword position tracking Real-time positions of your website’s keywords in major search engines. Track your rankings on a country/region /city level as frequently as you want. Competitor SEO/PPC research tool Discover your competitors’ keywords and ads for paid and organic search. Backlink checking & monitoring Discover, monitor and control all your backlinks. Our SEO management software will deliver key parameters per each link. Deep website audit What makes SE Ranking one of the best SEO software solutions is the powerful module designed to push your website ranking into the top 10 search results by finding and eliminating on-page vulnerabilities. Find more tools for SEO Ranking control

• PAGE CHANGES MONITORING. Get alerts about any modifications on your / your competitor`s site
• ON-PAGE SEO AUDIT. How optimised your page is for particular keywords
• WHITE LABEL. Your own professional SEO service based on SE Ranking platform
• KEYWORD SUGGESTION TOOL. 3+bln keywords + Keyword research by Google autocomplete
• MARKETING PLAN. SEO checklist, website analysis, custom goals
• SOCIAL MEDIA AUTO-POSTING. Our SEO ranking software allows both analytics and auto-posting
• KEYWORD GROUPER
• SEO REPORTING TOOL
• API ACCESS
• SEO POTENTIAL
• TRAFFIC ANALYSIS
• SNIPPETS CRAWLER
• MOBILE APPLICATION
• SEARCH VOLUME CHECKER
• SEARCH INDEX STATUS 
• MOZ DA CHECKER

SEO

• Complete workflow for any SEO professional:
• Technical SEO audit
• Semantic core collection
• Position tracking
• Actionable data on how to improve rankings for target keywords based on more thаn 20 ranking factors
• Competitive intelligence
• Uncover the “Not provided” keywords

  SEO PowerSuite was created as a way to simplify SEO for non-professionals. Over the years, the toolkit has become one of the leading tools for improving web presence, trusted by SEO amateurs and geeks alike. The software is desktop (Windows, Mac, Linux). SEO PowerSuite is used by over 500,000 people (some from Fortune 100 companies like Microsoft, Disney, and Toshiba), including every 3rd SEO in the world. SEO PowerSuite is a toolset made up of 4 individual programs — Rank Tracker, WebSite Auditor, SEO SpyGlass and LinkAssistant — delivering best results when combined. The software is available in 3 editions: Free (limited functionality, no time limits), Professional and Enterprise. THAT'S WHERE EASY OF USE AND POWER COMBINE SEO PowerSuite was designed to combine immense SEO capabilities with straightforwardness and extreme ease of use. This software really guides and assists you in every task. No techy preps and deep SEO knowledge needed, just set and go! FINALLY AN SEO SOLUTION THAT GETS ALL THE JOB DONE LINKS, RANKS, ON-PAGE AND SOCIAL — SEO PowerSuite is the most complete set of effective SEO software that is absolutely enough to achieve and maintain top positions in any search engine. Accurate rank monitoring No more spending hours on manually checking your site's positions in search engines. Just sit back and let SEO PowerSuite do the job for you: 329 search engines

• 10 competitors to compare
• Unlimited number of keywords
• Images, Videos and other vertical search rankings
• Geo-specific rankings
• Graphs, showing progress over time
• Scheduled rank checks on autopilot

Profound link analysis Find, monitor, analyze and compare — dig all the backlink data you need for safe and effective link building. The largest backlink index on the Web

• 50+ backlink factors to analyze
• New link-building opportunities
• Competitors' links to reverse engineer
• Penguin/Panda-proof link audit
• Convenient link data management

Powerful keyword research Find profitable, traffic-generating keywords to focus your SEO efforts on. 19 different keyword suggestion tools

• Competition, traffic, KEI and other keyword quality factors
• In-built PPC analysis
• Traffic stats and Bounce rate data for each keyword

On-page SEO:

• Site audit + Content optimization
• Run a complete on-page health audit against dozens of SEO flaws. Create relevant and search engine friendly content for your website.

Broken links and HTML code errors

• Duplicate content issues
• Pages indexation and crawlability
• Content optimization advice (ideal keyword usage based on top-10 competition research)

In-depth competition analysis Reverse engineer your competitors' SEO to uncover the most effective strategies that help them rank high in search engines. White-label SEO reports Easily produce professionally-looking white label backlink reports in HTML and PDF. Reports on every SEO aspect (links, ranks, traffic, on-page)

• First-class design and graphics
• Fully customized (logo, colors, custom sections and data)
• Easily printed out, emailed, uploaded to the Web

Positions Tracking 1. The complete research of SERP with advanced analytics 2. SERP Historical Data 3. Keywords Grouping by tags 4. Insights into traffic distribution among domains 5. Serpstat shows the market share fluctuations 6. Local Search Backlink Analysis 1. Backlink data in one click 2. Full backlinks data collected over the last 2 years 3. Keep a track of your competitors' backlink strategies 4. Get the quality scores of referring domains 5. Find pages that attract the most links Keywords Research 1. In-depth URL Analysis 2. Insights on Search Questions 3. "Tree-view" Keywords Distribution 4. Related Keywords 5. Adaptable Filters Site Audit 1. Serpstat Domain Optimization Score 2. Clean up your website 3. Don't miss new errors 4. Plan your SEM strategy and budget properly Competitor Research 1. Analyze all of your competitors online 2. Niche Leaders Identification 3. Follow the visibility and keyword trends 4. Monitor the progress of your competitors 5. Get the keyword map of your competitor's website

Website Analysis

• Traffic & Engagement Metrics. Benchmark your website against any competitor in the world to see how well you are really doing in terms of overall visits, time on site, bounce rate and page views per visit.
• SEO & PPC Keywords. See any website’s organic and paid keywords, including ‘Google not-provided’ keywords. Find trending keywords, see how much traffic they generate and discover the search ads associated with them.
• Audience Interests. Find which websites people visit in the same browsing session as the website you analyze. Discover new audiences, potential retargeting lists, affiliates and publishers
• Traffic Sources. Discover the sources that generate traffic to any website - referrals, search, social and display. Unveil their acquisition strategy to find new and proven ways to grow your business.
• Popular Pages. Reveal any website’s most popular and trending inner pages. Track competitors’ campaigns, analyze their funnel and discover what content generates the most interest.

Industry Analysis

• Traffic & Engagement Metrics. Discover the industry standard for traffic volume and engagement; see overall visits, time on site, bounce rate and page views per visit. Benchmark yourself against the industry standard and build a successful marketing strategy.
• SEO & PPC. See what organic and paid keywords drive the industry. Draw inspiration for innovative keyword ideas from the top players in the industry.
• Industry Leaders. Discover which websites lead the industry in each traffic source - who gets the most traffic from referrals, search, social, display ads and mail. Learn from the industry’s best how to generate the right traffic.

App Analysis

• Reach & Engagement. Compare yourself to any app in terms of current installs and engagement metrics - daily active users, sessions per user, average usage time and usage rank.
• Audience Interests. Discover apps often used by people using the app you’re analyzing. Find new advertising opportunities, view the categories that your audience may find interesting, and optimize your acquisition strategy.
• Retention. Find out for how many days users use an app after installation, then benchmark against your own app or a category average to learn where you stand.
• Google Play Keyword Analysis. Learn which apps receive the largest amount of traffic from any keyword within the Google Play Store, understand who is your actual competition and improve your ASO strategy.

SpyFu exposes the search marketing secret formula of your most successful competitors. Search for any domain and see every place they've shown up on Google: every keyword they've bought on Adwords, every organic rank, and every ad variation in the last 12 years. Learn how to connect with these domains, too. Find online and traditional leads methods -- social media, email, phone, and address -- you can't find anywhere else. 3 stacked screenshots showing the domain overview results page for the domain SpyFu.com Increase your website traffic Our smart recommendations drive clicks to your SEO or Adwords campaigns. Track your keyword rankings Monitor your paid and SEO rankings on Google, Bing and Yahoo. Make Better Connections Reliable contact info helps you build partnerships or generate sales leads. PPC Competitor Research Search for a competitor. See every keyword they've ever bought on Google and every ad test they've run. Make their successes your own and avoid their mistakes. Adwords Competitor Keyword Spy Tool Search for a competitor. Download their PPC keywords. It's that simple. No download limits. See how many clicks they get and how much they pay for each keyword. Monitor PPC Competitors Keep track of every domain bidding on your AdWords. Catch changes in ad spend over time. Watch out for emerging competitors and shifts in strategy. Find Competitors’ Keywords you Don’t Already Buy Enter 3 competitors. See the core profitable keywords all three bet their money on. Discover the ones they've been buying for years that you never thought of. Adwords Advisor - Our Best Adwords Keyword Research Enter YOUR website. We analyze all your competitors' AdWords bidding history and recommend the most profitable keywords you're not already buying. Adwords Keyword Grouping Tool Visualize your competitors' AdWords keyword groups. See which keyword groups are most effective for them and add them to your own campaign. Competitor Adwords Campaign and Ad Test History Browse your competitor's complete AdWords campaign history. See the results of every ad split test they've ever run and the early keywords that didn't work out. PPC Negative Match Recommendations Wasting money on AdWords? Scan your account for costly overly-broad keyword matches that your competitors already tried and failed. PPC Ad Rank Tracker Track your ranking progress and impression share on your most important keyword groups. We'll suggest expansion keywords and actions to take. Try it free. SEO Competitor Research Search for a competitor. See every keyword they rank on. Uncover the exact content and backlinks that lets them outrank you. Research Competitors SEO Keywords Search for a competitor. Download their SEO keywords. It's that simple. See what they rank on and how many clicks they get. Spy on Your SEO Competition Keep track of every website in your SEO niche. Catch changes in rankings and content over time. Watch out for emerging competitors. 3-way Competitor Keyword Research Tool Enter 3 competitors. See the core profitable keywords they all rank on and you don't. Find out why. Unlimited downloads. Keyword Group Analysis Tool Organizing your SEO keywords into groups sucks! It's tedious and takes forever. This tool does it for you automatically in seconds. Complete Keyword Ranking History Trace the ranking history of any page or website on a keyword. Discover the algorithm change or site optimization that caused their rise or fall. Custom Branded SEO Client Reports Custom branded SEO reports designed to land and retain clients. Prove your value > Highlight opportunities > Show competitor action. Check Competitor Backlinks by Keyword Find out which backlinks do your competitors have that you don't. See the exact links that let them outrank you on a specific keyword. Influencer Marketing - Social Outreach for Backlinks Target the influencers whose links will help you rank on a specific keyword with a custom audience on Facebook or Twitter. Or build a relationship directly. Track your SEO Keyword Rankings Track your ranking progress and impression share on your most important keyword groups. We'll suggest expansion keywords and actions to take. Keyword Research Tools Search for a competitor. See every keyword they've ever bought on Google and every ad test they've run. Make their successes your own and avoid their mistakes. Google Keyword Tool Alternative Generate targeted keyword ideas. Filter by search volume, cpc, SEO difficulty, number of advertisers, click-through rate, more. Keyword Grouper Tool Paste in a list of keywords and we'll organize them into groups and add search volume and CPC data to them.