{"global":{"lastError":{},"locale":"en","locales":{"data":[{"id":"de","name":"Deutsch"},{"id":"en","name":"English"}],"loading":false,"error":false},"currency":{"id":49,"name":"EUR"},"currencies":{"data":[{"id":49,"name":"EUR"},{"id":124,"name":"RUB"},{"id":153,"name":"UAH"},{"id":155,"name":"USD"}],"loading":false,"error":false},"translations":{"implementations":{"categories":{"ru":"Категории","_type":"localeString","en":"Categories"},"more":{"_type":"localeString","en":"Learn more","ru":"Узнать больше"},"sort-title-asc":{"en":"From A to Z","ru":"От А до Я","_type":"localeString"},"sort-title-desc":{"ru":"от Я до А","_type":"localeString","en":"From Z to A"},"sort-rating-asc":{"ru":"По возрастанию рейтинга","_type":"localeString","en":"Rating ascending"},"sort-rating-desc":{"en":"Rating descending","ru":"По убыванию рейтинга","_type":"localeString"},"sort-discount-asc":{"_type":"localeString","en":"Rebate ascending","ru":"По возрастанию скидки"},"sort-discount-desc":{"_type":"localeString","en":"Rebate descending","ru":"По убыванию скидки"},"user":{"_type":"localeString","en":"User","ru":"Пользователь"},"vendor":{"ru":"Производитель","_type":"localeString","en":"Vendor"},"supplier":{"en":"Supplier","ru":"Поставщик","_type":"localeString"},"status":{"en":"Status","ru":"Статус","_type":"localeString"},"product":{"ru":"Продукт","_type":"localeString","en":"Product"},"no-results":{"en":"No results found. We didn't find any results with the filter you selected.","ru":"По вашему запросу ничего не найдено, попробуйте изменить запрос.","_type":"localeString"},"with-reference":{"en":"With reference","ru":"С референсом","_type":"localeString"},"items-found":{"ru":"Внедрений найдено","_type":"localeString","en":"Deployments found"},"canceled":{"ru":"Отменено","_type":"localeString","en":"Canceled"},"deal-canceled":{"ru":"Сделка отменена","_type":"localeString","en":"Deal canceled"},"deal-closed":{"en":"Deal closed","ru":"Сделка закрыта","_type":"localeString"},"deal-in-progress":{"ru":"Сделка в процессе","_type":"localeString","en":"Deal in progress"},"deal-is-planned":{"en":"Deal is planned","ru":"Сделка планируется","_type":"localeString"},"finished":{"ru":"Завершено","_type":"localeString","en":"Finished"},"in-process":{"ru":"Ведется","_type":"localeString","en":"In Process"},"planned":{"en":"Planned","ru":"Планируется","_type":"localeString"},"proof-of-concept":{"en":"Proof of concept","ru":"Пилотный проект","_type":"localeString"},"stopped":{"_type":"localeString","en":"Stopped","ru":"Остановлено"},"date":{"ru":"Дата внедрения","_type":"localeString","en":"Deployment date"},"roi":{"_type":"localeString","en":"ROI","ru":"ROI"},"implementations-fetching-error":{"en":"An error has occurred. Please reload the page.","ru":"Произошла ошибка. Перезагрузите пожалуйста страницу.","_type":"localeString"}},"header":{"help":{"de":"Hilfe","ru":"Помощь","_type":"localeString","en":"Help"},"how":{"_type":"localeString","en":"How does it works","de":"Wie funktioniert es","ru":"Как это работает"},"login":{"de":"Einloggen","ru":"Вход","_type":"localeString","en":"Log in"},"logout":{"ru":"Выйти","_type":"localeString","en":"logout"},"faq":{"de":"FAQ","ru":"FAQ","_type":"localeString","en":"FAQ"},"references":{"de":"References","ru":"Мои запросы","_type":"localeString","en":"Requests"},"solutions":{"ru":"Возможности","_type":"localeString","en":"Solutions"},"find-it-product":{"_type":"localeString","en":"Selection and comparison of IT product","ru":"Подбор и сравнение ИТ продукта"},"autoconfigurator":{"ru":"Калькулятор цены","_type":"localeString","en":" Price calculator"},"comparison-matrix":{"en":"Comparison Matrix","ru":"Матрица сравнения","_type":"localeString"},"roi-calculators":{"ru":"ROI калькуляторы","_type":"localeString","en":"ROI calculators"},"b4r":{"_type":"localeString","en":"Bonus for reference","ru":"Бонус за референс"},"business-booster":{"ru":"Развитие бизнеса","_type":"localeString","en":"Business boosting"},"catalogs":{"en":"Catalogs","ru":"Каталоги","_type":"localeString"},"products":{"ru":"Продукты","_type":"localeString","en":"Products"},"implementations":{"_type":"localeString","en":"Deployments","ru":"Внедрения"},"companies":{"_type":"localeString","en":"Companies","ru":"Компании"},"categories":{"ru":"Категории","_type":"localeString","en":"Categories"},"for-suppliers":{"ru":"Поставщикам","_type":"localeString","en":"For suppliers"},"blog":{"ru":"Блог","_type":"localeString","en":"Blog"},"agreements":{"en":"Deals","ru":"Сделки","_type":"localeString"},"my-account":{"ru":"Мой кабинет","_type":"localeString","en":"My account"},"register":{"en":"Register","ru":"Зарегистрироваться","_type":"localeString"},"comparison-deletion":{"ru":"Удаление","_type":"localeString","en":"Deletion"},"comparison-confirm":{"ru":"Подтвердите удаление","_type":"localeString","en":"Are you sure you want to delete"},"search-placeholder":{"en":"Enter your search term","ru":"Введите поисковый запрос","_type":"localeString"},"my-profile":{"en":"My Profile","ru":"Мои Данные","_type":"localeString"},"about":{"en":"About Us","_type":"localeString"},"it_catalogs":{"_type":"localeString","en":"IT catalogs"},"roi4presenter":{"_type":"localeString","en":"Roi4Presenter"},"roi4webinar":{"en":"Roi4Webinar","_type":"localeString"},"sub_it_catalogs":{"_type":"localeString","en":"Find IT product"},"sub_b4reference":{"_type":"localeString","en":"Get reference from user"},"sub_roi4presenter":{"_type":"localeString","en":"Make online presentations"},"sub_roi4webinar":{"_type":"localeString","en":"Create an avatar for the event"},"catalogs_new":{"_type":"localeString","en":"Products"},"b4reference":{"_type":"localeString","en":"Bonus4Reference"},"it_products":{"_type":"localeString","en":"Find and compare IT products"},"it_implementations":{"_type":"localeString","en":"Learn implementation reviews"},"it_companies":{"_type":"localeString","en":"Find vendor and company-supplier"},"it_categories":{"en":"Calculate ROI and price","_type":"localeString"},"it_our_products":{"_type":"localeString","en":"Our Products"},"it_it_catalogs":{"_type":"localeString","en":"IT catalogs"}},"footer":{"copyright":{"de":"Alle rechte vorbehalten","ru":"Все права защищены","_type":"localeString","en":"All rights reserved"},"company":{"en":"My Company","de":"Über die Firma","ru":"О компании","_type":"localeString"},"about":{"en":"About us","de":"Über uns","ru":"О нас","_type":"localeString"},"infocenter":{"en":"Infocenter","de":"Infocenter","ru":"Инфоцентр","_type":"localeString"},"tariffs":{"de":"Tarife","ru":"Тарифы","_type":"localeString","en":"Subscriptions"},"contact":{"en":"Contact us","de":"Kontaktiere uns","ru":"Связаться с нами","_type":"localeString"},"marketplace":{"de":"Marketplace","ru":"Marketplace","_type":"localeString","en":"Marketplace"},"products":{"de":"Produkte","ru":"Продукты","_type":"localeString","en":"Products"},"compare":{"_type":"localeString","en":"Pick and compare","de":"Wähle und vergleiche","ru":"Подобрать и сравнить"},"calculate":{"de":"Kosten berechnen","ru":"Расчитать стоимость","_type":"localeString","en":"Calculate the cost"},"get_bonus":{"_type":"localeString","en":"Bonus for reference","de":"Holen Sie sich einen Rabatt","ru":"Бонус за референс"},"salestools":{"ru":"Salestools","_type":"localeString","en":"Salestools","de":"Salestools"},"automatization":{"_type":"localeString","en":"Settlement Automation","de":"Abwicklungsautomatisierung","ru":"Автоматизация расчетов"},"roi_calcs":{"ru":"ROI калькуляторы","_type":"localeString","en":"ROI calculators","de":"ROI-Rechner"},"matrix":{"ru":"Матрица сравнения","_type":"localeString","en":"Comparison matrix","de":"Vergleichsmatrix"},"b4r":{"en":"Rebate 4 Reference","de":"Rebate 4 Reference","ru":"Rebate 4 Reference","_type":"localeString"},"our_social":{"en":"Our social networks","de":"Unsere sozialen Netzwerke","ru":"Наши социальные сети","_type":"localeString"},"subscribe":{"ru":"Подпишитесь на рассылку","_type":"localeString","en":"Subscribe to newsletter","de":"Melden Sie sich für den Newsletter an"},"subscribe_info":{"ru":"и узнавайте первыми об акциях, новых возможностях и свежих обзорах софта","_type":"localeString","en":"and be the first to know about promotions, new features and recent software reviews"},"policy":{"ru":"Политика конфиденциальности","_type":"localeString","en":"Privacy Policy"},"user_agreement":{"_type":"localeString","en":"Agreement","ru":"Пользовательское соглашение "},"solutions":{"en":"Solutions","ru":"Возможности","_type":"localeString"},"find":{"_type":"localeString","en":"Selection and comparison of IT product","ru":"Подбор и сравнение ИТ продукта"},"quote":{"en":"Price calculator","ru":"Калькулятор цены","_type":"localeString"},"boosting":{"ru":"Развитие бизнеса","_type":"localeString","en":"Business boosting"},"4vendors":{"_type":"localeString","en":"4 vendors","ru":"поставщикам"},"blog":{"en":"blog","ru":"блог","_type":"localeString"},"pay4content":{"ru":"платим за контент","_type":"localeString","en":"we pay for content"},"categories":{"ru":"категории","_type":"localeString","en":"categories"},"showForm":{"ru":"Показать форму","_type":"localeString","en":"Show form"},"subscribe__title":{"en":"We send a digest of actual news from the IT world once in a month!","ru":"Раз в месяц мы отправляем дайджест актуальных новостей ИТ мира!","_type":"localeString"},"subscribe__email-label":{"en":"Email","ru":"Email","_type":"localeString"},"subscribe__name-label":{"en":"Name","ru":"Имя","_type":"localeString"},"subscribe__required-message":{"en":"This field is required","ru":"Это поле обязательное","_type":"localeString"},"subscribe__notify-label":{"_type":"localeString","en":"Yes, please, notify me about news, events and propositions","ru":"Да, пожалуйста уведомляйте меня о новостях, событиях и предложениях"},"subscribe__agree-label":{"ru":"Подписываясь на рассылку, вы соглашаетесь с %TERMS% и %POLICY% и даете согласие на использование файлов cookie и передачу своих персональных данных*","_type":"localeString","en":"By subscribing to the newsletter, you agree to the %TERMS% and %POLICY% and agree to the use of cookies and the transfer of your personal data"},"subscribe__submit-label":{"en":"Subscribe","ru":"Подписаться","_type":"localeString"},"subscribe__email-message":{"ru":"Пожалуйста, введите корректный адрес электронной почты","_type":"localeString","en":"Please, enter the valid email"},"subscribe__email-placeholder":{"en":"username@gmail.com","ru":"username@gmail.com","_type":"localeString"},"subscribe__name-placeholder":{"en":"Last, first name","ru":"Имя Фамилия","_type":"localeString"},"subscribe__success":{"en":"You are successfully subscribed! Check you mailbox.","ru":"Вы успешно подписаны на рассылку. Проверьте свой почтовый ящик.","_type":"localeString"},"subscribe__error":{"ru":"Не удалось оформить подписку. Пожалуйста, попробуйте позднее.","_type":"localeString","en":"Subscription is unsuccessful. Please, try again later."},"roi4presenter":{"en":"Roi4Presenter","de":"roi4presenter","ru":"roi4presenter","_type":"localeString"},"it_catalogs":{"_type":"localeString","en":"IT catalogs"},"roi4webinar":{"_type":"localeString","en":"Pitch Avatar"},"b4reference":{"en":"Bonus4Reference","_type":"localeString"}},"breadcrumbs":{"home":{"ru":"Главная","_type":"localeString","en":"Home"},"companies":{"_type":"localeString","en":"Companies","ru":"Компании"},"products":{"ru":"Продукты","_type":"localeString","en":"Products"},"implementations":{"en":"Deployments","ru":"Внедрения","_type":"localeString"},"login":{"en":"Login","ru":"Вход","_type":"localeString"},"registration":{"en":"Registration","ru":"Регистрация","_type":"localeString"},"b2b-platform":{"_type":"localeString","en":"B2B platform for IT buyers, vendors and suppliers","ru":"Портал для покупателей, поставщиков и производителей ИТ"}},"comment-form":{"title":{"_type":"localeString","en":"Leave comment","ru":"Оставить комментарий"},"firstname":{"ru":"Имя","_type":"localeString","en":"First name"},"lastname":{"ru":"Фамилия","_type":"localeString","en":"Last name"},"company":{"ru":"Компания","_type":"localeString","en":"Company name"},"position":{"ru":"Должность","_type":"localeString","en":"Position"},"actual-cost":{"ru":"Фактическая стоимость","_type":"localeString","en":"Actual cost"},"received-roi":{"ru":"Полученный ROI","_type":"localeString","en":"Received ROI"},"saving-type":{"en":"Saving type","ru":"Тип экономии","_type":"localeString"},"comment":{"ru":"Комментарий","_type":"localeString","en":"Comment"},"your-rate":{"en":"Your rate","ru":"Ваша оценка","_type":"localeString"},"i-agree":{"ru":"Я согласен","_type":"localeString","en":"I agree"},"terms-of-use":{"ru":"С пользовательским соглашением и политикой конфиденциальности","_type":"localeString","en":"With user agreement and privacy policy"},"send":{"ru":"Отправить","_type":"localeString","en":"Send"},"required-message":{"ru":"{NAME} - это обязательное поле","_type":"localeString","en":"{NAME} is required filed"}},"maintenance":{"title":{"ru":"На сайте проводятся технические работы","_type":"localeString","en":"Site under maintenance"},"message":{"_type":"localeString","en":"Thank you for your understanding","ru":"Спасибо за ваше понимание"}},"filters":{"from":{"ru":"от","_type":"localeString","en":"from"},"to":{"_type":"localeString","en":"to","ru":"до"},"filter-price-title":{"ru":"Фильтр по цене","_type":"localeString","en":"Filter by price"},"view-type-label":{"_type":"localeString","en":"View","ru":"Вид"},"sort-type-label":{"en":"Sorting","ru":"Сортировка","_type":"localeString"},"category":{"_type":"localeString","en":"Category","ru":"Категория"},"follow":{"en":"Follow","ru":"Следить","_type":"localeString"},"add-product":{"ru":"Добавить продукт","_type":"localeString","en":"Add Product"},"show-all":{"ru":"Показать все","_type":"localeString","en":"Show all"},"filter-toggle":{"ru":"Фильтр","_type":"localeString","en":"Filter"},"clear-button":{"en":"Сlear","ru":"Очистить","_type":"localeString"},"delivery-type-field":{"_type":"localeString","en":"Delivery type","ru":"Тип поставки"},"product-categories-field":{"ru":"категориz продуктаhjle","_type":"localeString","en":"product categories"},"providers-field":{"_type":"localeString","en":"Providers","ru":"Поставщик, производитель"},"business-tasks-field":{"en":"Business tasks","ru":"Бизнес задачи","_type":"localeString"},"problems-field":{"en":"Problems","ru":"Проблемы","_type":"localeString"},"with-discounts-checkbox":{"ru":"Со скидками","_type":"localeString","en":"With discounts"},"expert-price-checkbox":{"ru":"Конфигуратор","_type":"localeString","en":"Configurator"},"roi-calculator-checkbox":{"_type":"localeString","en":"ROI-calculator","ru":"ROI-калькулятор"},"apply-filter-button":{"ru":"Применить фильтр","_type":"localeString","en":"Apply filter"},"sorting-toggle":{"_type":"localeString","en":"Sorting","ru":"Сортировка"},"show-all-button":{"_type":"localeString","en":"Show all","ru":"Показать все"},"suggest-product-button":{"ru":"Предложить продукт","_type":"localeString","en":"Suggest product"},"with-projects-label":{"ru":"С внедрениями","_type":"localeString","en":"With deployments"},"bonus-4-reference":{"_type":"localeString","en":"Bonus 4 Reference","ru":"Бонус за референс"},"product-categories":{"ru":"Категории продуктов","_type":"localeString","en":"Product Categories"},"countries":{"ru":"Страны","_type":"localeString","en":"Countries"},"seller":{"en":"Seller","ru":"Продавец","_type":"localeString"},"vendors":{"ru":"Производители продуктов пользователя","_type":"localeString","en":"User products vendors"},"suppliers":{"en":"User suppliers","ru":"Поставщики пользователя","_type":"localeString"},"business-process":{"ru":"Проблемы","_type":"localeString","en":"Problems"},"business-objectives":{"en":"Business tasks","ru":"Бизнес задачи","_type":"localeString"},"branch":{"en":" Branch","ru":"Отрасль","_type":"localeString"},"users":{"_type":"localeString","en":"Users","ru":"Пользователи"},"status":{"_type":"localeString","en":"Status","ru":"Статус"},"info-source":{"ru":"Информационный ресурс","_type":"localeString","en":"Info source"},"with-reference-checkbox":{"ru":"С референсами","_type":"localeString","en":"With reference"},"show-deal-checkbox":{"en":"Show deal with noname","ru":"Показывать сделки с noname","_type":"localeString"},"roi-checkbox":{"ru":"ROI","_type":"localeString","en":"ROI"},"problems":{"ru":"Проблемы","_type":"localeString","en":"Problems"},"find":{"_type":"localeString","en":"Find","ru":"Выполнить поиск"},"deal-date":{"ru":"Дата","_type":"localeString","en":"Date"},"try-button":{"_type":"localeString","en":"Try AI (Beta)","ru":"Попробовать AI (Beta)"},"hide":{"ru":"Скрыть","_type":"localeString","en":"Hide"},"company-size":{"_type":"localeString","en":"Company size","ru":"Размер компании"},"add-company":{"_type":"localeString","en":"Add company","ru":"Добавить компанию"},"add-implementation":{"ru":"Добавить внедрение","_type":"localeString","en":"Add deployment"},"sort-title-asc":{"ru":"От А до Я","_type":"localeString","en":"From A to Z"},"sort-title-desc":{"en":"From Z to A","ru":"От Я до А","_type":"localeString"},"sellers-field":{"en":"Sellers","ru":"Поставщики, Производители","_type":"localeString"},"supply-types":{"ru":"Тип поставки","_type":"localeString","en":"Supply type"},"with-comments-checkbox":{"_type":"localeString","en":"With comments","ru":"С комментариями"},"supplier":{"ru":"Поставщик","_type":"localeString","en":"Supplier"},"vendor":{"_type":"localeString","en":"Vendor","ru":"Производитель"},"user":{"ru":"Пользователь","_type":"localeString","en":"User"},"company-type":{"en":"Company type","ru":"Тип компании","_type":"localeString"},"partners-field":{"en":"Partners","ru":" Партнеры","_type":"localeString"},"customers":{"_type":"localeString","en":"Customers","ru":"Покупатели"},"product-supplier":{"en":"Product supplier","ru":"Поставщик продукта","_type":"localeString"},"product-vendor":{"ru":"Производитель продукта","_type":"localeString","en":"Product vendor"},"implementation-date":{"en":"Deployment date","ru":"Дата внедрения","_type":"localeString"},"canceled":{"ru":"Отменено","_type":"localeString","en":"Canceled"},"deal-canceled":{"ru":"Сделка отменена","_type":"localeString","en":"Deal canceled"},"deal-closed":{"ru":"Сделка закрыта","_type":"localeString","en":"Deal closed"},"deal-in-progress":{"ru":"Сделка в процессе","_type":"localeString","en":"Deal in progress"},"deal-is-planned":{"ru":"Сделка планируется","_type":"localeString","en":"Deal is planned"},"finished":{"en":"Finished","ru":"Завершено","_type":"localeString"},"in-process":{"ru":"Ведется","_type":"localeString","en":"In Process"},"planned":{"en":"Planned","ru":"Планируется","_type":"localeString"},"proof-of-concept":{"ru":"Пилотный проект","_type":"localeString","en":"Proof of concept"},"stopped":{"ru":"Остановлено","_type":"localeString","en":"Stopped"},"competencies":{"ru":"Компетенции","_type":"localeString","en":"Competencies"}}},"translationsStatus":{"implementations":"success","filters":"success"},"sections":{"implementations-text-block":{"body":{"ru":[{"children":[{"_type":"span","marks":[],"text":"Каталог внедрений ROI4CIO - это база данных о внедрениях программного обеспечения, оборудования и ИТ-услуг. Находите внедрения по вендору, поставщику, пользователю, бизнес-задачам, проблемам, статусу, фильтруйте по наличию ROI и референса.","_key":"1435aa0421110"}],"_type":"block","style":"normal","_key":"1435aa042111","markDefs":[]}],"_type":"localeBlock","en":[{"markDefs":[],"children":[{"_type":"span","marks":[],"text":"The ROI4CIO Deployment Catalog is a database of software, hardware, and IT service implementations. Find implementations by vendor, supplier, user, business tasks, problems, status, filter by the presence of ROI and reference.","_key":"0e40f9075bd00"}],"_type":"block","style":"normal","_key":"0e40f9075bd0"}]},"label":"catalog-implementations-text-block"}},"sectionsStatus":{"implementations-text-block":"success"},"pageMetaData":{"implementations":{"title":{"ru":"ROI4CIO: Внедрения","_type":"localeString","en":"ROI4CIO: Implementations"},"meta":[{"name":"og:image","content":"https://roi4cio.com/fileadmin/templates/roi4cio/image/roi4cio-logobig.jpg"},{"name":"og:type","content":"website"}],"translatable_meta":[{"translations":{"ru":"Внедрения","_type":"localeString","en":"Deployments"},"name":"og:title"},{"name":"og:description","translations":{"ru":"Каталог внедрений различных видов программного обеспечения, ИТ проектов. Результаты внедрений ИТ, результаты, референсы, ROI","_type":"localeString","en":"Implementations"}},{"name":"title","translations":{"ru":"Внедрения","_type":"localeString","en":"Implementations"}},{"name":"description","translations":{"_type":"localeString","en":"Implementations description","ru":"Описание внедрений"}},{"name":"keywords","translations":{"en":"Implementations keywords","ru":"Внедрения ключевые слова","_type":"localeString"}}]}},"pageMetaDataStatus":{"implementations":"success"},"subscribeInProgress":false,"subscribeError":false},"auth":{"inProgress":false,"error":false,"checked":true,"initialized":false,"user":{},"role":null,"expires":null},"products":{"productsByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null,"useProductLoading":false,"sellProductLoading":false,"templatesById":{},"comparisonByTemplateId":{}},"filters":{"filterCriterias":{"loading":false,"error":null,"data":{"price":{"min":0,"max":6000},"users":{"loading":false,"error":null,"ids":[],"values":{}},"suppliers":{"loading":false,"error":null,"ids":[],"values":{}},"vendors":{"loading":false,"error":null,"ids":[],"values":{}},"roles":{"id":200,"title":"Roles","values":{"1":{"id":1,"title":"User","translationKey":"user"},"2":{"id":2,"title":"Supplier","translationKey":"supplier"},"3":{"id":3,"title":"Vendor","translationKey":"vendor"}}},"categories":{"flat":[],"tree":[]},"countries":{"loading":false,"error":null,"ids":[],"values":{}}}},"showAIFilter":false},"companies":{"companiesByAlias":{},"aliases":{},"links":{},"meta":{},"loading":false,"error":null},"implementations":{"implementationsByAlias":{"salesforce-marketing-cloud-dlja-nestle-waters":{"id":396,"title":"Salesforce Marketing Cloud for NESTLÉ WATERS","description":"<span style=\"font-weight: bold;\">Nestlé Waters turns digital connections into lifelong relationships using Marketing Cloud.</span>\r\nSome products will only ever appeal to certain people. Some people will never buy a pair of figure skates, for example. Water is a little different. Everyone on the planet needs water, every day. Water isn’t ever going out of style.\r\n\r\nAntonio Sciuto spent the past five years leading Nestlé into the digital age. Since joining the company in 2010, Sciuto has risen through the ranks to Global Head of eCommerce and now CMO and eBusiness Leader for Nestlé Waters North America, where he oversees several teams, including a newly create eBusiness unit that manage end to end online operations. While Nestlé Waters’ mission hasn’t changed during that time, the way Sciuto and his marketers pursue their mission has.\r\n\r\n“The mission of Nestlé Waters is to provide a healthy hydration solution to our consumer,” he said. “And the way we do that is changing, because digital is changing everything we do.”\r\n\r\nFrom conversations on Facebook and Twitter to digitally connected coolers in grocery stores, Sciuto and Nestlé Waters are reinventing consumer engagement in the digital age. Their goal is to personalize the Nestlé Waters experience for every consumer over his or her lifetime. And just as every consumer is different, there’s no one way to best reach all of them.\r\n\r\n“They need to find what they are looking for, and this is not the same for everybody,” Sciuto explained. “For example, for Perrier, we have ‘Extraordinary Perrier.’ So we are trying to make their experience with the brand extraordinary.”\r\n\r\n<span style=\"font-weight: bold;\">Personalizing experiences with predictive intelligence</span>\r\nSciuto’s eBuiness unit in fact support the development of extraordinary experiences for all 15 brands it oversees, including still and sparkling waters, San Pellegrino fruit beverages, and tea, each with its own consumer base. So, there are plenty of experiences to be crafted, both online and off. Marketing Cloud gives Sciuto tools to create both online and in-person experiences, listen to and measure reaction to them, and connect to people across email, social and other digital channels.\r\n\r\nTake those digital coolers. As a consumer approaches one, say in a grocery store in Maine, the cooler captures her demographic data and uses the information to display customized content and a call to action on an embedded touchscreen. “That could be a coupon to be redeemed in a store, or journeys that she can experience online,” Sciuto explained.\r\n\r\nWith so many brands and products to offer, the goal is to help the consumer engage with the ones she likes. As Sciuto put it, “Our goal is to be relevant for the consumer. We want them to feel that this is exactly what they want.”\r\n\r\nMarketing Cloud enables Sciuto’s teams to reach consumers on a personal level by building consumer journeys that adapt to how individuals engage with content. Journey Builder and Predictive Intelligence enable personalized experiences to scale up to the millions of consumers Nestlé Waters serves. The goal is to build relationships with our consumers to improve their lives driving healthy hydration. “This is not about marketing and sales. It's about holistically managing the relationship with our consumer across brands and functions,” Sciuto said.\r\n\r\nTim Brown, President and CEO of Nestlé Waters, expounded on the importance of those relationships. “We want loyalty. We want people to be with us for a very long time,” he said. Like Sciuto, Brown is looking beyond broadcasting messaging to something more meaningful. “We can have individual relationships with people — not just consumers,” he said.\r\n\r\n<span style=\"font-weight: bold; font-style: italic;\">“This journey was not possible without Salesforce. Salesforce is much more than a business partner.” ANTONIO SCIUTO, CMO AND EBUSINESS LEADER</span>\r\n\r\n<span style=\"font-weight: bold;\">Partnering on a Consumer Engagement Center</span>\r\nEvidence of Brown and Sciuto’s dedication to relationship building is taking shape in the form of a new consumer engagement center being built in New York City in partnership with Salesforce. By leveraging a host of tools, including Social Studio and Active Audiences, teams at the center will be able to analyze conversations and engage with people on social media faster, and — perhaps more importantly — with better content.\r\n\r\n“It's all about having the right products at the right moment for our consumers,” said Courtney Stacks, Group Marketing Manager, Strategy & Business Development. “And the consumer engagement center will really enable us to get to the heart of that.” Out of real-time conversations, consumers will move into personalized experiences based on automated journeys, but customized according to online behavior using Journey Builder and predictive intelligence.\r\n\r\n<span style=\"font-weight: bold; font-style: italic;\">“Our vision is to connect all the touch-points, and move from building databases to cultivating communities,” Sciuto said.</span> In other words, to have conversations with the people drinking Nestlé Waters’ products , and build relationships with them over time.\r\n\r\n\r\n","alias":"salesforce-marketing-cloud-dlja-nestle-waters","roi":0,"seo":{"title":"Salesforce Marketing Cloud for NESTLÉ WATERS","keywords":"with, consumer, Sciuto, Nestlé, that, Waters, people, consumers","description":"Nestlé Waters turns digital connections into lifelong relationships using Marketing Cloud.\rSome products will only ever appeal to certain people. Some people","og:title":"Salesforce Marketing Cloud for NESTLÉ WATERS","og:description":"Nestlé Waters turns digital connections into lifelong relationships using Marketing Cloud.\rSome products will only ever appeal to certain people. Some people"},"deal_info":"","user":{"id":4147,"title":"Nestlé Waters","logoURL":"https://old.b4r.io/uploads/roi/company/Nestle_Waters.jpg","alias":"nestle-waters","address":"","roles":[],"description":"Nestlé Waters is the bottled water division of the Nestlé Group. ","companyTypes":[],"products":{},"vendoredProductsCount":0,"suppliedProductsCount":0,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":1,"supplierImplementationsCount":0,"vendorImplementationsCount":0,"vendorPartnersCount":0,"supplierPartnersCount":0,"b4r":0,"categories":{},"companyUrl":"https://www.nestle-waters.com/","countryCodes":[],"certifications":[],"isSeller":false,"isSupplier":false,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Nestlé Waters","keywords":"Nestlé, Waters, Group, bottled, water, division","description":"Nestlé Waters is the bottled water division of the Nestlé Group. ","og:title":"Nestlé Waters","og:description":"Nestlé Waters is the bottled water division of the Nestlé Group. ","og:image":"https://old.b4r.io/uploads/roi/company/Nestle_Waters.jpg"},"eventUrl":""},"supplier":{},"vendors":[{"id":4146,"title":"Salesforce.com","logoURL":"https://old.b4r.io/uploads/roi/company/Salesforce.png","alias":"salesforcecom","address":"","roles":[],"description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesforce also sells commercial applications of social networking through acquisition and internal development.\r\nSalesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Commerce Cloud, Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Analytics Cloud, App Cloud, and IoT with over 100,000 customers.\r\nSalesforce is the primary enterprise offering within the Salesforce platform. It provides companies with an interface for case management and task management, and a system for automatically routing and escalating important events. The Salesforce customer portal provides customers the ability to track their own cases, includes a social networking plug-in that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email alert, Google search, and access to customers' entitlement and contracts. \r\nSource: https://en.wikipedia.org/wiki/Salesforce.com","companyTypes":[],"products":{},"vendoredProductsCount":6,"suppliedProductsCount":6,"supplierImplementations":[],"vendorImplementations":[],"userImplementations":[],"userImplementationsCount":0,"supplierImplementationsCount":0,"vendorImplementationsCount":5,"vendorPartnersCount":0,"supplierPartnersCount":0,"b4r":0,"categories":{},"companyUrl":"https://www.salesforce.com/","countryCodes":[],"certifications":[],"isSeller":false,"isSupplier":false,"isVendor":false,"presenterCodeLng":"","seo":{"title":"Salesforce.com","keywords":"Salesforce, commercial, applications, social, sells, also, relationship, networking","description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San","og:title":"Salesforce.com","og:description":"Salesforce.com, Inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San","og:image":"https://old.b4r.io/uploads/roi/company/Salesforce.png"},"eventUrl":""}],"products":[{"id":1360,"logo":false,"scheme":false,"title":"Salesforce Marketing Cloud","vendorVerified":0,"rating":"1.40","implementationsCount":1,"suppliersCount":0,"alias":"salesforce-marketing-cloud","companyTypes":[],"description":"<span style=\"font-weight: bold;\">Be consumer-centric.</span> Build a single, comprehensive view of each consumer to power 1-to-1 journeys. <span style=\"font-weight: bold;\">Connect every interaction.</span> Integrate every touchpoint and experience with your brand across advertising, marketing, commerce, sales, service, and apps. <span style=\"font-weight: bold;\">Market smarter with AI.</span> Discover new segments, identify the likeliest consumers to engage, and power predictive recommendations. <span style=\"font-weight: bold;\">Operate with ease.</span> Leverage pre-built templates, streamlined messaging flows, and mobile apps to easily create and execute cross-channel campaigns. <span style=\"font-weight: bold;\">Manage B2C or B2B.</span> Use one platform to engage both businesses and consumers alike. <span style=\"font-weight: bold;\">MARKETING CLOUD PRODUCTS</span> Meet the complete set of marketing tools, built on a unified platform.\r\n<ul> <li>Journey Builder. Create 1-to-1 consumer journeys across all channels and departments.</li> <li>Pardot. Unite marketing and sales on a single platform for B2B marketing automation.</li> <li>Email Studio. Build personalized email campaigns with the world's # 1 email marketing platform.</li> <li>Salesforce DMP. Capture and activate data from any source on a unified platform.</li> <li>Salesforce Data Studio. Power your marketing with data from the world's largest premium data ecosystem.</li> <li>Social Studio. Listen, publish, and engage with your customers through social media channels.</li> <li>Advertising Studio. Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers.</li> <li>Mobile Studio. Personalize mobile entertainment including SMS, push notifications, and group messaging.</li> </ul>","shortDescription":"Salesforce Marketing Cloud is an online CRM and the unified marketing platform to know consumers, engage them, and personalize their experience.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":13,"sellingCount":17,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Salesforce Marketing Cloud","keywords":"with, marketing, platform, Studio, data, your, consumers, Salesforce","description":"Be consumer-centric. Build a single, comprehensive view of each consumer to power 1-to-1 journeys. Connect every interaction. Integrate every touchpoint and","og:title":"Salesforce Marketing Cloud","og:description":"Be consumer-centric. Build a single, comprehensive view of each consumer to power 1-to-1 journeys. Connect every interaction. Integrate every touchpoint and"},"eventUrl":"","translationId":1361,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":71,"title":"CRM - Customer Relationship Management","alias":"crm-customer-relationship-management","description":"Система управления взаимоотношениями с клиентами (CRM, CRM-система, сокращение от англ. Customer Relationship Management) — прикладное программное обеспечение для организаций, предназначенное для автоматизации стратегий взаимодействия с заказчиками (клиентами), в частности для повышения уровня продаж, оптимизации маркетинга и улучшения обслуживания клиентов путём сохранения информации о клиентах и истории взаимоотношений с ними, установления и улучшения бизнес-процессов и последующего анализа результатов.\r\n\r\nCRM — модель взаимодействия, основанная на постулате, что центром всей философии бизнеса является клиент, а главными направлениями деятельности компании являются меры по обеспечению эффективного маркетинга, продаж и обслуживания клиентов. Поддержка этих бизнес-целей включает сбор, хранение и анализ информации о потребителях, поставщиках, партнёрах, а также о внутренних процессах компании. Функции для поддержки этих бизнес-целей включают продажи, маркетинг, поддержку потребителей.\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/%D0%A1%D0%B8%D1%81%D1%82%D0%B5%D0%BC%D0%B0_%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D1%8F_%D0%B2%D0%B7%D0%B0%D0%B8%D0%BC%D0%BE%D0%BE%D1%82%D0%BD%D0%BE%D1%88%D0%B5%D0%BD%D0%B8%D1%8F%D0%BC%D0%B8_%D1%81_%D0%BA%D0%BB%D0%B8%D0%B5%D0%BD%D1%82%D0%B0%D0%BC%D0%B8","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/crm.png"},{"id":339,"title":"Marketing","alias":"marketing","description":"","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/internet_marketing.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]}],"countries":[],"startDate":"0000-00-00","endDate":"0000-00-00","dealDate":"0000-00-00","price":0,"status":"finished","statusLabel":"Finished","isImplementation":true,"isAgreement":false,"confirmed":1,"implementationDetails":{"businessObjectives":{"id":14,"title":"Business objectives","translationKey":"businessObjectives","options":[{"id":7,"title":"Improve Customer Service"},{"id":252,"title":"Increase Customer Base"}]},"businessProcesses":{"id":11,"title":"Business process","translationKey":"businessProcesses","options":[{"id":340,"title":"Low quality of customer service"},{"id":389,"title":"Customer retention"},{"id":388,"title":"Failure to attract new customers"}]}},"categories":[{"id":71,"title":"CRM - Customer Relationship Management","alias":"crm-customer-relationship-management","description":"Система управления взаимоотношениями с клиентами (CRM, CRM-система, сокращение от англ. Customer Relationship Management) — прикладное программное обеспечение для организаций, предназначенное для автоматизации стратегий взаимодействия с заказчиками (клиентами), в частности для повышения уровня продаж, оптимизации маркетинга и улучшения обслуживания клиентов путём сохранения информации о клиентах и истории взаимоотношений с ними, установления и улучшения бизнес-процессов и последующего анализа результатов.\r\n\r\nCRM — модель взаимодействия, основанная на постулате, что центром всей философии бизнеса является клиент, а главными направлениями деятельности компании являются меры по обеспечению эффективного маркетинга, продаж и обслуживания клиентов. Поддержка этих бизнес-целей включает сбор, хранение и анализ информации о потребителях, поставщиках, партнёрах, а также о внутренних процессах компании. Функции для поддержки этих бизнес-целей включают продажи, маркетинг, поддержку потребителей.\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/%D0%A1%D0%B8%D1%81%D1%82%D0%B5%D0%BC%D0%B0_%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D1%8F_%D0%B2%D0%B7%D0%B0%D0%B8%D0%BC%D0%BE%D0%BE%D1%82%D0%BD%D0%BE%D1%88%D0%B5%D0%BD%D0%B8%D1%8F%D0%BC%D0%B8_%D1%81_%D0%BA%D0%BB%D0%B8%D0%B5%D0%BD%D1%82%D0%B0%D0%BC%D0%B8","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/crm.png"},{"id":339,"title":"Marketing","alias":"marketing","description":"","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/internet_marketing.png"}],"additionalInfo":{"budgetNotExceeded":"","functionallyTaskAssignment":"","projectWasPut":"","price":0,"source":{"url":"https://www.salesforce.com/customer-success-stories/nestle-waters/","title":"Web-site of vendor"}},"comments":[],"referencesCount":0}},"aliases":{"1":["salesforce-marketing-cloud-dlja-nestle-waters"]},"links":{"first":"http://b4r_be/api/implementations?page=1","last":"http://b4r_be/api/implementations?page=1","prev":null,"next":null},"meta":{"current_page":1,"from":1,"last_page":1,"path":"http://b4r_be/api/implementations","per_page":20,"to":1,"total":1},"loading":false,"error":null},"agreements":{"agreementById":{},"ids":{},"links":{},"meta":{},"loading":false,"error":null},"comparison":{"loading":false,"error":false,"templatesById":{},"comparisonByTemplateId":{},"products":[],"selectedTemplateId":null},"presentation":{"type":null,"company":{},"products":[],"partners":[],"formData":{},"dataLoading":false,"dataError":false,"loading":false,"error":false},"catalogsGlobal":{"subMenuItemTitle":""}}