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Менеджерам не нужно будет ничего переносить вручную.\r\nПо этим данным CRM построит единственный профиль клиента с историей всех его обращений в вашу компанию.\r\nСтатистика позволит вам анализировать и контролировать нагрузку и качество обслуживания.\r\n\r\nПродавать больше с Битрикс24\r\nВ центре любого бизнеса сегодня - клиент. Важно использовать весь комплекс инструментов:\r\nучет всех потенциальных клиентов и преимуществ ваших постоянных клиентов (Битрикс24 CRM)\r\nотслеживание заказов, коммерческих предложений, оплат (соглашения в CRM и воронка продаж)\r\nудобные инструменты для коммуникаций с клиентами (Виртуальная АТС)\r\nавтоматизация работы менеджеров (Бизнес-процессы)\r\nконтроль (Задачи и отчеты) и планирования (Календари)\r\nдоступ из любой точки мира (Мобильный приложение)\r\nВ Битрикс24 все необходимые инструменты есть и тесно взаимосвязаны с CRM онлайн, что значительно упрощает работу с клиентами и процесс продажи. В этом - одно из преимуществ Битрикс24 перед другими системами.\r\n\r\nУчет потенциальных клиентов\r\nВ CRM ведется учет всех ваших клиентов и не только. Любая «зацепка» (в Битрикс24 - это «лед»), которая в будущем может стать реальным клиентом, фиксируется. Это может быть email, пропущенный звонок, событие.\r\nЗадача менеджера по продажам - выяснить, кто это и каким из ваших товаров или услуг интересуется этот потенциальный клиент. Когда эта информация появляется, лед конвертируется в контакт и компании (если клиент представляет юридическое лицо), а затем в соглашение (когда намечается продажа).\r\nРабота по такому сценарию (от лида контакт и до операции) в CRM системе Битрикс24 позволяет максимально «дожать» все потенциальные зацепки и проанализировать эффективность работы отдела продаж.\r\n\r\nEmail-трекер в CRM\r\nВы общаетесь с клиентом в почте, Email-трекер незаметно для вас фиксирует переписку в CRM. В CRM всю переписку с клиентами по электронной почте хранится в истории. Даже если сотрудник уволится, информация останется в CRM.\r\nБыстрое подключение к CRM почтового ящика для каждого сотрудника (IMAP)\r\nТрекинг входящих и исходящих писем в CRM\r\nАвтоматическое создание лидов по новым входными и выходными письмами\r\nСохранение переписки с известными контактами в карточке клиента\r\nЯщики @ bitrix24 и со своим доменом подключаются к CRM автоматически\r\n\r\n1С-трекер в CRM\r\nОбогащайте свою CRM данными. 1С-трекер - это дополнительный источник информации о ваших клиентов. 1С-трекер работает незаметно для вас и связывает офлайн-продажи с онлайн-CRM в режиме реального времени.\r\nБыстрое и простое подключение 1С в Битрикс24.CRM\r\nВыгрузка всей истории продаж и клиентов с 1С: Управление торговлей, 1С: ERP и всех торговых систем на платформе 1С: Предприятие\r\nВыгрузка любых документов и клиентов по 1С: Бухгалтерии и всех учетных систем на платформе 1С: Предприятие (название, номер, сумма, ответственный, ссылку на документ в 1С)\r\nИдентификация клиента и поиск дубликатов по ФИО, телефон, email, идентификатором контрагента\r\nПодключение любого количества 1С к одному Битрикс24\r\n\r\nТелефония в CRM\r\nВсе звонки клиентов можно учитывать в облачной CRM-системе. Работа со звонками строится в CRM с телефонией.\r\nЕсли клиент звонит впервые, менеджер сможет сразу во время звонка добавить новый контакт в CRM и указать, каким товаром или услугой интересовался клиент.\r\nВсе звонки записываются без ограничения их количества (такая возможность есть, вы всегда можете ее отключить). Это полезно и руководителям (проверить, как менеджеры общаются с клиентами, выявить лучшие сценарии продаж), и самим менеджерам (подробно восстановить все договоренности с клиентом). Это почти CRM call центр.\r\n\r\nЗвонки от постоянных клиентов\r\nКогда ваш постоянный клиент звонит вам, звонок попадает сразу нужном менеджеру. Клиенту не нужно ждать, пока его переключат.\r\nМенеджер на экране видит карточку клиента фото, имя и фамилия, предварительные заказы, предпочтения. Он не переспрашивает клиента, он заказывал - вся информация уже есть. Если менеджера нет рядом с компьютером, с CRM IP телефония перенаправляет звонок на его мобильный телефон.\r\n\r\nЕсли звонок пропущенный\r\nДаже если звонок пропущен, возможности CRM-системы позволяют учесть его. Менеджер, отвечающий за этого клиента или все новые входящие звонки (если поступил звонок с неизвестного номера), получит уведомление и сможет перезвонить клиенту. Ни один звонок не потеряется.\r\n\r\nВаши клиенты\r\nВ облачной CRM системе у вас два списка клиентов: контакты и компании. \r\nБорьба с дубликатами\r\nВозможно, в списке ваших контактов есть дубликаты: или менеджер добавил клиента повторно, или с тем же клиентом когда-то работал другой сотрудник и уже внес его в CRM облако. В «Битрикс24» вы легко проверите имеющуюся базу и объедините дубликаты. У вас 4 варианта работы с дублями: пропустить, восстановить, дополнить, создать новый.\r\nВ дальнейшем CRM Битрикс24 предотвратит самом появлении дубликатов. Система обнаружит дубли сразу же при создании нового лида, контакта или компании, а также при импорте.\r\nПланирование дел\r\nПланируйте работу с клиентами в простой CRM: ставьте задачи коллегам, назначайте встречи с клиентами, планируйте звонки, присылайте письма. Определяйте приоритетные направления в работе, за которым многие запланированные срочных дел. Отбирайте однотипные дела с помощью фильтра, например, все звонки на сегодня.\r\nПисьма клиентам\r\nОтправьте групповой письмо прямо из списка лидов, контактов или компаний. Просьба одному или сразу многим адресатам. Прикрепите к письму или изображения.\r\nДля составления стандартных писем используйте шаблоны-заготовки. Подставьте в шаблоны информацию с CRM, чтобы ваши письма стали персонифицированными.\r\nУправление соглашениями\r\nСоглашение - конечная цель и желаемый результат работы. Отмечайте в CRM, на каком этапе сейчас сделка: в обработке, в ожидании дополнительной информации, на стадии переговоров, коммерческого предложения или уже заключена.\r\nЕсли у вас несколько направлений бизнеса, вы можете создать мультиворонкы с различными стадиями соглашения и различными полями (например, Продажа автомобилей и Сервисное обслуживание).\r\nКанбан\r\nВсе ваши сделки и лиды можно представить в виде карточек на Канбан-доске. В этих карточках вы планируете дела (звонки, письма, задания) и выполняете их. Затем перемещении карточку на новый этап. Сразу видно: в каком статусе находятся ваши сделки, что нужно сделать и когда - вы ничего не пропустите.\r\nВ карточке можно не только планировать, но и сразу выполнять дела: звонить, отправлять письма, писать клиентам в мессенджер.\r\nЖурнал доступа к данным и восстановления\r\nCRM фиксирует каждое действие со всеми документами в журнале доступа. Вы легко отследите, кто, когда и что делал в CRM (например, кто просматривал карту клиента, кто экспортировал).\r\nИз истории изменений в CRM вы сможете при необходимости восстановить вручную предыдущие значения (если, например, работник ошибочно изменил номер телефона клиента, в истории можно найти предыдущий вариант и сохранить правильный номер).\r\nСвязи в CRM\r\nЛюбые ваши действия с сущностями CRM (соглашениями, контактами и т.д.) фиксируются и сохраняются в истории.\r\nВ любой момент вы получите подробную информацию обо всех процедурах работы с этой сущностью и быстро поймете, чтобы было сделано вами или другими менеджерами.\r\nУмный поиск по CRM\r\nВ CRM встроенный собственный поисковый механизм, который выводит информацию только по базе CRM. «Умный» поиск экономит время, сильно сужая поиск и освобождая менеджера от перебора лишней информации.\r\nБизнес-процессы: Работы и триггеры\r\nСнижайте влияние человеческого фактора - автоматизироваться стандартные действия сотрудников.\r\nРаботы. Создавайте сценарии, по которым CRM будет вести соглашение вперед: ставить задачи, планировать встречи, запускать рекламу и выставлять счета. Работы подскажут менеджеру, что нужно сделать на каждом этапе операции - он ничего не забудет и докажет операцию до конца.\r\nРаботы автоматически запускают таргетированную рекламу на контакты с CRM. Это дает уникальные возможности для увеличения конверсии в продаже или для повторных продаж.\r\nТриггеры - автоматически реагируют на действия клиентов (например, на посещение, комментарий в соцсети, звонок) и запускают робота, который поможет «дожать» лед к соглашению.\r\nАналитические отчеты\r\nОценивайте эффективность менеджеров, прогнозируйте доход. Проявляйте критические точки и своевременно корректируйте работу. Руководитель видит полную картину, менеджер - отчет по данным своих клиентов.\r\nОтчеты доступны в разрезе по сделкам, лидами, контактам, компаниям, счетам и предложениям.\r\nСпециальный сводный отчет включает в себя все важные отчеты по каждому разделу CRM. Чтобы быстро информацию и оценить ситуацию в разделе CRM, достаточно переключить представления - из обычного списка данных на страницу с аналитическими отчетами.\r\nЧто такое воронка продаж? Это главный отчет в CRM. Воронка продаж CRM строится онлайн, как и другие отчеты. Этапы воронки продаж - это сделки на различных стадиях. Построение воронки продаж основывается на данных о том, какой процент сделок завершено, которые пока в работе.\r\nЕсли вам не хватает готовых отчетов, создайте их под задачи отдела или компании.\r\nСтартCRM\r\nЕдинственная «точка» доступа ко всем каналам: телефонии, почте, открытым линиям. Здесь вы можете подключить нужный канал и следить за его эффективностью.\r\nДанные автоматически собираются на одной странице, где вы видите: нагрузка по каждому каналу, количество необработанных возможностей (лидов) и суммы операций за различные периоды. 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Customer Relationship Management) — прикладное программное обеспечение для организаций, предназначенное для автоматизации стратегий взаимодействия с заказчиками (клиентами), в частности для повышения уровня продаж, оптимизации маркетинга и улучшения обслуживания клиентов путём сохранения информации о клиентах и истории взаимоотношений с ними, установления и улучшения бизнес-процессов и последующего анализа результатов.\r\n\r\nCRM — модель взаимодействия, основанная на постулате, что центром всей философии бизнеса является клиент, а главными направлениями деятельности компании являются меры по обеспечению эффективного маркетинга, продаж и обслуживания клиентов. Поддержка этих бизнес-целей включает сбор, хранение и анализ информации о потребителях, поставщиках, партнёрах, а также о внутренних процессах компании. 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Business Process Management, управление бизнес-процессами) — концепция процессного управления организацией, рассматривающая бизнес-процессы как особые ресурсы предприятия, непрерывно адаптируемые к постоянным изменениям, и полагающаяся на такие принципы, как понятность и видимость бизнес-процессов в организации за счёт моделирования бизнес-процессов с использованием формальных нотаций, использования программного обеспечения моделирования, симуляции, мониторинга и анализа бизнес-процессов, возможность динамического перестроения моделей бизнес-процессов силами участников и средствами программных систем.\r\n\r\nBPM отвечает на вопросы какая, где, когда, зачем и как выполняется работа и кто отвечает за ее выполнение.\r\n\r\nBPMS/BPMT (англ. Business Process Management System/Tool, система (инструмент) управления бизнес-процессами) — технологическое программное обеспечение для поддержки концепции BPM. Среди нотаций моделирования бизнес-процессов в различных решениях используются языки BPMN, EPC (англ. Event-driven Process Chain), IDEF0 и другие. Среди известных нотаций выполнения бизнес-процессов, применяемых в программных системах — BPEL и её диалекты, YAWL (англ.).\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/BPM_(%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D1%87%D0%B5%D1%81%D0%BA%D0%B0%D1%8F_%D0%BA%D0%BE%D0%BD%D1%86%D0%B5%D0%BF%D1%86%D0%B8%D1%8F)","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/Screenshot_49.png"},{"id":182,"title":"CMS - content management system","alias":"","description":"A content management system (CMS) is a computer application that supports the creation and modification of digital content using a common user interface and thus usually supporting multiple users working in a collaborative environment. CMSes have been available since the late 1990s.\r\n\r\nCMS features vary widely. 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Управление персоналом является неотъемлемой частью качественных систем управления организации.\r\n\r\nВ различных источниках могут встречаться и другие названия: управление трудовыми ресурсами, управление человеческим капиталом (англ. human capital management), кадровый менеджмент, менеджмент персонала.\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/%D0%A3%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5_%D0%BF%D0%B5%D1%80%D1%81%D0%BE%D0%BD%D0%B0%D0%BB%D0%BE%D0%BC","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/hr-policy-management.png"},{"id":71,"title":"CRM - Customer Relationship Management","alias":"","description":"Система управления взаимоотношениями с клиентами (CRM, CRM-система, сокращение от англ. Customer Relationship Management) — прикладное программное обеспечение для организаций, предназначенное для автоматизации стратегий взаимодействия с заказчиками (клиентами), в частности для повышения уровня продаж, оптимизации маркетинга и улучшения обслуживания клиентов путём сохранения информации о клиентах и истории взаимоотношений с ними, установления и улучшения бизнес-процессов и последующего анализа результатов.\r\n\r\nCRM — модель взаимодействия, основанная на постулате, что центром всей философии бизнеса является клиент, а главными направлениями деятельности компании являются меры по обеспечению эффективного маркетинга, продаж и обслуживания клиентов. Поддержка этих бизнес-целей включает сбор, хранение и анализ информации о потребителях, поставщиках, партнёрах, а также о внутренних процессах компании. 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Business Process Management, управление бизнес-процессами) — концепция процессного управления организацией, рассматривающая бизнес-процессы как особые ресурсы предприятия, непрерывно адаптируемые к постоянным изменениям, и полагающаяся на такие принципы, как понятность и видимость бизнес-процессов в организации за счёт моделирования бизнес-процессов с использованием формальных нотаций, использования программного обеспечения моделирования, симуляции, мониторинга и анализа бизнес-процессов, возможность динамического перестроения моделей бизнес-процессов силами участников и средствами программных систем.\r\n\r\nBPM отвечает на вопросы какая, где, когда, зачем и как выполняется работа и кто отвечает за ее выполнение.\r\n\r\nBPMS/BPMT (англ. Business Process Management System/Tool, система (инструмент) управления бизнес-процессами) — технологическое программное обеспечение для поддержки концепции BPM. Среди нотаций моделирования бизнес-процессов в различных решениях используются языки BPMN, EPC (англ. Event-driven Process Chain), IDEF0 и другие. Среди известных нотаций выполнения бизнес-процессов, применяемых в программных системах — BPEL и её диалекты, YAWL (англ.).\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/BPM_(%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D1%87%D0%B5%D1%81%D0%BA%D0%B0%D1%8F_%D0%BA%D0%BE%D0%BD%D1%86%D0%B5%D0%BF%D1%86%D0%B8%D1%8F)","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/Screenshot_49.png"},{"id":182,"title":"CMS - content management system","alias":"","description":"A content management system (CMS) is a computer application that supports the creation and modification of digital content using a common user interface and thus usually supporting multiple users working in a collaborative environment. CMSes have been available since the late 1990s.\r\n\r\nCMS features vary widely. 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Специалистов компании сделали выбор его в пользу благодаря идеальной интеграции ПО c AutoCAD, возможности осуществлять параметрическое проектирование, подсчет объемов, готовить чертежи. На этапе детальной проработки одного из проектов возникла потребность создавать нестандартные конструкции, для чего был использован Subassambly Composer. В нем сотрудником «Институт Укрдорпроек» было создано более 15 собственных элементов.\r\nAutoCAD Civil 3D входит в состав Программного комплекса Autodesk Infrastructure Design Suite для проектирования объектов инфраструктуры\r\n<span style=\"font-style: italic;\">Главный инженер «Института Укрдорпроект» Андрей Корецкий так объясняет выбор ПО: «AutoСAD уже давно является стандартом де факто для решения инженерных, чертежных задач в сфере проектирования объектов инфраструктуры. В нем работало большинство наших сотрудников до прихода в компанию. AutoCAD Civil 3D привлек нас своей идеальной совместимостью с AutoCAD. Продукт имеет похожий на AutoCAD интерфейс, что упрощает восприятие и обучение. С другой стороны, мы выбирали базовую САПР, внутри которой можно было бы решать множество задач: осуществлять параметрическое проектирование, подсчет объемов, подготовку чертежей. Все эти возможности нам дает AutoCAD Civil 3D».</span>\r\nПеред началом работы над первым проектом компанией были закуплены лицензии AutoCAD Civil 3D с годовой подпиской, что давало возможность получить обновление до следующей версии, а также доступ к базе дополнений. «Я считаю покупку подписки выгодным вложением, – говорит Андрей Корецкий. – Сейчас для подписчиков предлагается еще и доступ к облаку, и мы рассматриваем варианты использования этой возможности».\r\n<span style=\"font-style: italic;\">«AutoCAD Civil 3D привлек нас своей идеальной совместимостью с AutoCAD. Продукт имеет похожий на AutoCAD интерфейс, что упрощает восприятие и обучение. Внутри него можно решать множество задач: осуществлять параметрическое проектирование, подсчет объемов, готовить чертежи» - Андрей Корецкий, главный инженер ООО «Институт Укрдорпроект»</span>\r\n<span style=\"font-weight: bold;\">Задача</span>\r\nПилотной частью проекта, на основе которой компания сделала выводы об эффективности ПО AutoCAD Civil 3D, стал участок № 2, работа над которым велась около года, параллельно с выполнением других задач. Это участок длиной в 9,3 км. На этом отрезке трассы есть зоны как реконструкции, так и нового строительства. Также этот участок включает в себя развязку в двух уровнях, четыре примыкания и два отнесенных левых поворота.\r\n<span style=\"font-weight: bold;\">Решение</span>\r\nВ ходе первого этапа работы над проектом 45-километровой дороги на картах масштаба 1:10 000 была проложена ось основного проезда. Также на этом этапе были разработаны принципиальные схемы развязок, решено, с какими геометрическими параметрами трасса будущей дороги будет вписываться в существующую инфраструктуру, какое количество искусственных сооружений будет необходимо запроектировать. На этом этапе работа велась в ПО AutoCAD. В качестве подложки для проекта использовались растровые планшеты, которые были подключены в AutoCAD внешними ссылками. После утверждения с заказчиком данной стадии проекта были заказаны инженерно-геодезические изыскания по всей протяженности трассы.\r\nНа втором этапе проектировщики приступили к работе с данными, полученными от геодезистов, – трехмерными топопланами, на основе которых была сделана цифровая модель рельефа для дальнейшей работы в AutoCAD Сivil 3D. C «десятитысячников» было перенесено общее направление трассы для более детальной проработки. На этом этапе использовался масштаб 1:1000, причем сами планы, переданные геодезистами, были сделаны в масштабе 1:500. Уже на этой стадии проявились некоторые преимущества работы в Civil 3D: «Оказалось, что программа помогает отследить качество исходных данных, – говорит Андрей Корецкий. – Имея возможность «покрутить» 3D-поверхность, полученную от геодезистов, мы находили в ней недочеты, например, периодически «выстреливали» высотные отметки».\r\nПосле предварительного построения трассы на основе геодезических данных специалисты «Института Укрдорпроект» начали скрупулезную работу по проектированию трассы в AutoCAD Civil 3D. На большем участке трассы планировалось вести реконструкцию существующей дороги, стараясь максимально использовать ее полосу отвода. Необходимо было учитывать и существующую транспортную ситуацию, заботиться о том, чтобы движение по трассе не было остановлено. В частности, при планировании работ по расширению земляного полотна насыпи одного из проездов первой очереди строительства необходимо было думать о том, чтобы она не перекрывала существующую дорогу. Такой подход занимает больше времени и более сложен в реализации.\r\nОсобенностью построения модели коридора было то, что проектные трассы и профиль были построены по оси правого проезда и конструкции Civil 3D имели асимметричный вид.\r\nНа проекте было применено много нетиповых решений. Например, дороги 1-й технической категории по украинским стандартам должны иметь разделительную полосу шириной 6 метров. Проектировщиками было предложено барьерное ограждение жесткого типа – «Нью-Джерси», с помощью которого безопасность движения была увеличена, ширина полосы отвода сокращена за счет уменьшения ширины разделительной полосы более чем в два раза – с 6 м до 2,9 м.\r\nНесмотря на многочисленные особенности проекта, вначале проектировщикам было достаточно стандартных средств AutoCAD Сivil 3D. «Стандартные функции ПО мы применяли, к примеру, для просчета объема фрезерования при реконструкции, – рассказывает ведущий специалист по программному обеспечению «Института Укрдорпроект» Александра Одинец. – Существующая двухскатная дорога стала в нашем проекте правым проездом новой дороги с односкатным профилем. Предполагаемая технология реконструкции дороги требует создания выравнивающего слоя из привозного и отфрезерованного материала, объемы которого считались с помощью коридоров и поверхностей AutoCAD Civil 3D».\r\n<span style=\"font-weight: bold;\">Результат</span>\r\nСпециалисты компании отметили удобство программы при сравнении между собой разных вариантов прокладки трассы и проектного профиля: для условий нового строительства и для реконструкции существующей дороги. Из стандартных элементов конструкций при создании 3D-модели дороги был использован элемент «полоса движения», барьерное ограждение.\r\nСivil 3D оказался удобен при планировании земляных работ: «На одном участке дороги у нас оказался положительный баланс земляных масс и возникла необходимость вывезти порядка 400 тыс. кубометров грунта, – уточняет Андрей Корецкий. – С помощью анализа всей трассы в Сivil 3D мы приняли решение эффективно использовать этот грунт в качестве насыпи на другом участке».\r\nОднако, перейдя к более детальной работе над участком № 2, проектировщики столкнулись с тем, что стандартные элементы конструкции в Сivil 3D не решают всех задач проекта. Конструкция, используемая «Институтом Укрдорпроект», отличалась от стандартной, что навело проектировщиков на мысль использовать бесплатное приложение Subassambly Composer, предназначенное для создания параметрических элементов конструкций без программирования. По мнению инженеров, использование данного приложения было единственным способом решить специальные задачи проекта.\r\nПервыми собственными элементами стали элементы выхода на рельеф с дополнительными условиями. Необходимо было, чтобы программа анализировала отметки, сравнивала их между собой на каждом этапе. Так были построены элементы выхода на рельеф с кюветом, с закюветными полками, насыпью и с заложением разного типа откосов. В общей сложности было построено более 15 собственных элементов:\r\nукрепленные откосы с разными материалами укрепления;\r\nновый элемент для барьерного ограждения по разделительной полосе – «Нью-Джерси» с точкой привязки не по центру;\r\nнесколько видов обочины: для основного проезда, на съездах, обочина с бордюрным камнем;\r\nметаллическое барьерное ограждение для корректного отображения на сечениях;\r\nспециальные элементы конструкций, необходимые при реконструкции.\r\n<span style=\"font-style: italic;\">«Специалисту, который знает, что именно он хочет сделать, потребуется один-полтора дня, чтобы разобраться с приложением, – рассказывает Александра Одинец. – Мне помогли англоязычные блоги, а также дополнительные материалы с сайта Autodesk. Я начинала работу над каждым элементом с наброска на бумаге, далее продумывала, какие параметры мне нужно задать, как они будут взаимосвязаны, какие типы проверок нужно задать на этапе моделирования этого элемента. Далее вся эта информация вносилась в программу. После получения элемента его необходимо загрузить в Civil 3D и протестировать на реальном участке, выявить ошибки, доработать и еще раз протестировать».</span>\r\nАлександра обращает внимание, что тестирование должно стать обязательным этапом создания собственных элементов. «Возможно, простейший элемент, такой как бордюр, получится сделать сразу, а вот, например, элемент выхода на рельеф по многим условиям может потребовать много итераций. К примеру, в нашем случае условием была глубина выемки. При глубине менее 1 м решением было строительство кювета, при глубине более 1 м – создание закюветной полки. Внешний выход на рельеф тоже варьировался в зависимости от имеющихся параметров».\r\nВ результате в течение года был удачно завершен рабочий проект участка № 2 международной трассы. 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The woodwork that has become their trademark is finicky, difficult, and endlessly detailed.\r\nDuring the design process, the Grovemade team typically goes back and forth between CAD and physical models. That process starts with sketches, cardboard models, and mockups made from blocks of foam or wood, then iterates back into the software as they add details.\r\nThe team loves how Fusion 360 combines CAD with CAM. That seamless integration makes it incredibly easy — and fast — to make changes in the design and then machine another prototype immediately using their in-house CNC equipment.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“We need to be able to make changes quickly and try it again,” the owner Tomita explains. 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After they noticed that <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“there’s nothing cool on the market,”</span></span> Butterworth says, their MJK Performance machine shop began making “cool, weird, technical, mechanical-looking parts” for Harley enthusiasts.\r\n<span style=\"font-weight: bold;\">Using Fusion 360 for CAD and CAM</span>\r\nWhen Butterworth lies in bed and has more ideas pop into his head, he gets back up and works on designs. 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It is really a magic show.”</span></span> In comparison to everything he had used before, it was “cleaner” and “snappier.” <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">As he puts it, “You don’t really wait on anything — it just happens.”</span></span>\r\nHe uses the example of designing the new bike’s headlight assembly using T-splines in Fusion 360.<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\"> In SolidWorks, he says, “I would probably need a solid day just to get the lofts going and the surfaces going.”</span></span> The process would have involved using three different features in SolidWorks to rotate, move, and scale the surface model, then laboriously exporting everything into Mastercam to prepare the design for manufacture.\r\nWith T-splines, by contrast, you just click and drag to alter position, shape, or size. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“It’s like a digital version of clay,” Paul says.</span></span> <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">He laughs when he adds, “except when you’re pushing it around it doesn’t leave thumbprints.”</span></span>\r\nPaul has found that the integrated CAM is much easier in Fusion 360. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“I use it every day now,” he says. “It’s a game changer for me. 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At night, he perfects designs for SandFlo Golf‘s custom putters. He’s come to rely on Fusion 360 to help him follow both of those passions.\r\nSandflo started using Fusion 360 in the shop late in 2014 after he stumbled across it on YouTube. Once he downloaded a trial version, it didn’t take him long to get hooked, especially considering the responsiveness of the Autodesk team and user community online. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“I tried it for a few weeks,” he says, “and haven’t looked back.”</span></span>\r\nIn the job shop, CAM reigns supreme, especially for setting toolpaths. Sandflo particularly likes Fusion 360’s “awesome” adaptive clearing functionality for roughing out machined parts. In the past he’s used about ten different CAM applications, most recently a combination of Mastercam and OneCNC, but found that none of them worked as well: <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“Nothing compares to Fusion 360 for the kind of jobs that I do.”</span></span>\r\nWhen getting started with Fusion 360, Sandflo explains,<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\"> “I went down the CAM side first,then kind of discovered the CAD side.”</span></span> The CAD features make it simple for him to streamline his machining work, for example by taking a customer drawing and turning it into a proper CAD model.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Sandflo says he believes that “I have an advantage over other companies my size when I use Fusion 360.”</span></span> In part that comes from the software’s functionality and cloud-based approach. But he also says that the thinking and interactions around the software are a refreshing departure from the rigid enterprise model that typically prevails.<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\"> “It’s a modern take on it,” he says. “It’s not like anything else in the industry.”</span></span>\r\nAnd then there are the costs. Not only is Fusion 360 much cheaper than comparable programs, but you don’t have to pay extra for training. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“It’s amazingly affordable,” Sandflo says, adding, “Why would you use something that’s ten or twenty times more expensive?</span></span> I can invest that money elsewhere to make the business grow.”\r\nEven better, the software has allowed Sandflo to extend his passion for golf. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">It makes him happy “to get a few hours in with friends, have a good laugh,” he says.</span></span>\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“Being a golf nerd,” he adds, “it’s always fun [tinkering] with equipment.” He began to look online for clubs that were “exotic, more personalized,” and then realized he could make his own. As he puts it, “I have the knowledge to do something like this myself. I have the machines. Why not start modeling something, see what happens?”</span></span>\r\nBefore he discovered Fusion 360, it was slow going. He didn’t have enough CAD skills to do what he wanted to, and found the combination of SolidWorks and Mastercam unwieldy. Then everything changed. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“When I found Fusion 360, that was the turning point,” he says.</span></span>\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">“To make the changes — the small iterations, the small tweaks — it is so easy,” he adds. Fusion 360’s cloud-based approach is especially useful for him because it lets him squeeze in design work whenever he has time. “For me as a small business owner,” he says, “the ability to work at home at night when the kids are asleep is second to none. It’s so easy and convenient, and you have all the files available at a mouse click. . . . When I get to work the next day, it’s all done. 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Дизайн мотоциклов придумал дизайнер OCC Джейсон Поль, когда использовал концепцию «fusion» в рамках сотрудничества OCC с командой Autodesk Fusion 360.\r\nOCC занимается производством мотоциклов с 1999 года, когда основатель компании Пол Теутул-старший начал делать собственные мотоциклы в подвале своего дома. Он начал это ради забавы, но вскоре его уникальные проекты привлекли большое внимание. Канал Discovery обратил на это внимание, и Теутул построил производственный цех при его металлургическом предприятии в северной части штата Нью-Йорк, чтобы удовлетворить спрос.\r\nПол впервые столкнулся с OCC в 2004 году, вскоре после того, как окончил художественную школу в своем родном Иллинойсе. Пол создавал анимацию для видеоигры, в которой использовались мотоциклы OCC. Теутул любил свою работу и полагал, что вид трехмерного моделирования, используемый в игре, может быть преобразован в проекты для настоящих мотоциклов.\r\n<span style=\"font-weight: bold; font-style: italic;\">«Я больше художник, чем гик», - говорит Пол, но даже когда он учился в школе, он знал, что ему нужно изучать программное обеспечение ради своей карьеры. «Я хотел стать дизайнером, - говорит он, - поэтому я заставил себя, пинаясь и крича, учиться пользоваться компьютером в своих интересах».</span>\r\nРанее Пол познакомился с сотрудником Autodesk, который посоветовал ему попробовать Fusion 360 для дизайна. <span style=\"font-weight: bold; font-style: italic;\">«Я был парнем из SolidWorks», - признается он. «Мне было ужасно переключиться. Это все равно что прыгнуть вглубь бассейна».</span> <span style=\"font-weight: bold; font-style: italic;\">Как только он начал использовать его, он подумал: «Ого, это невероятно. Это действительно волшебное шоу».</span> По сравнению со всем, что он использовал раньше, это было «чище» и «быстрее». <span style=\"font-weight: bold; font-style: italic;\">По его словам, «вы действительно ничего не ждете - это просто случается».</span>\r\nОн использует пример проектирования сборки фар нового мотоцикла с использованием T-образных сплайнов в Fusion 360. <span style=\"font-weight: bold; font-style: italic;\">В SolidWorks он говорит: «Мне, вероятно, понадобится целый день, чтобы привести в движение лофты и поверхности».</span> С помощью трех различных функций в SolidWorks можно вращать, перемещать и масштабировать модель поверхности, а затем кропотливо экспортировать все в Mastercam для подготовки проекта к производству.\r\nВ отличие от T-сплайнов, вы просто щелкаете и перетаскиваете, чтобы изменить положение, форму или размер. <span style=\"font-weight: bold; font-style: italic;\">«Это как цифровая версия глины», - говорит Пол.</span> <span style=\"font-weight: bold; font-style: italic;\">Он смеется, когда добавляет: «За исключением случаев, когда вы толкаете его, он не оставляет отпечатков пальцев».</span>\r\nПол обнаружил, что встроенный CAM намного проще в Fusion 360. «Я использую его каждый день», - говорит он. <span style=\"font-weight: bold; font-style: italic;\">«Это изменит правила игры для меня. У меня просто больше сил, чтобы взять концепцию, смоделировать ее, а затем перенести ее на станок с ЧПУ».</span> Он и машинист OCC также использовали Fusion 360 для экспорта файлов DXF для использования на их водоструйной машине, чтобы сделать некоторые металлические части.\r\nПервое, что решил Пол в Fusion 360 - это полная сборка кузова для электрического мотоцикла. Он смеется над своими собственными амбициями, когда добавляет: <span style=\"font-weight: bold; font-style: italic;\">«Я не начинал и не ставил подставку, понимаете, о чем я?»</span>\r\nЖелая создать мотоцикл, который был бы совершенно другим, он натолкнулся на идею сделать новый дизайн настоящим «сплавом» во всех смыслах. Этот мотоцикл представляет собой «хоппер» - легкий и с большим дорожным просветом. Использование электродвигателя позволило компании исключить выхлопную систему и V-образный двигатель других конструкций OCC, что «открыло целый новый мир возможностей».\r\nВ соответствии с идеей «fusion», мотоцикл включает компоненты, вдохновленные другими типами транспортных средств: алюминиевая передняя часть спортивного мотоцикла, газовые амортизаторы снегохода и задняя звездочка гонщика для мотокросса, а также высокая долговечность пластиковых элементов и несколько ключевых деталей из титана.\r\n<span style=\"font-weight: bold; font-style: italic;\">«Это было что-то новое, свежее для нас», - говорит Пол, добавляя, что каждая часть нового дизайна вышла благодаря Fusion 360.</span>\r\nУчитывая успех проекта, Теутул хочет, чтобы команда использовала Fusion 360 для разработки новой линейки запасных частей для Harleys. <span style=\"font-weight: bold; font-style: italic;\">Пол описывает Fusion 360 как «новое оружие в моем арсенале».</span>","alias":"autodesk-fusion-360-dlja-orange-county-choppers","roi":0,"seo":{"title":"Autodesk Fusion 360 для Orange County Choppers","keywords":"Fusion, когда, чтобы, говорит, SolidWorks, мотоцикл, мотоциклов, начал","description":"Компания Orange County Choppers (OCC), известная по реалити-шоу «Американский Чоппер», выпускающая мотоциклы в стиле Easy Rider c громкими V-образными газовыми","og:title":"Autodesk Fusion 360 для Orange County Choppers","og:description":"Компания Orange County Choppers (OCC), известная по реалити-шоу «Американский Чоппер», выпускающая мотоциклы в стиле Easy Rider c громкими V-образными газовыми"},"deal_info":"","user":{"id":4464,"title":"Orange County Choppers (User)","logoURL":"https://old.b4r.io/uploads/roi/company/Orange_County_Choppers__logo_.png","alias":"orange-county-choppers-user","address":"","roles":[],"description":" Orange County Choppers (OCC) is a world famous custom motorcycle manufacturer founded in 1999 by Paul Teutul Sr. At our facility based in Newburgh, NY, Paul Sr. and his team of custom fabricators design, engineer and manufacture unique choppers. 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Изделия из дерева, которые стали их торговой маркой, являются привередливыми, сложными и детализированными.\r\nВ процессе проектирования команда Grovemade обычно переключается между CAD и физическими моделями. Этот процесс начинается с эскизов, картонных моделей и макетов, сделанных из блоков пены или дерева, а затем возвращается к программному обеспечению по мере добавления деталей.\r\nКоманде нравится, как Fusion 360 сочетает САПР с САМ. Такая бесшовная интеграция позволяет невероятно легко - и быстро - вносить изменения в конструкцию, а затем сразу же обрабатывать другой прототип, используя собственное оборудование с ЧПУ.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">«Нам нужно быстро вносить изменения и пробовать снова», - объясняет основатель компании Томита. Он добавляет, что они обычно переходят от CAD к CAM к обработке, чтобы получить результат в этот же день - «что совершенно невероятно».</span></span>\r\nТомита говорит, что Grovemade работал с комбинацией различных 3D-дизайнов и пакетов с ЧПУ, «но программное обеспечение было настолько трудоемким, что мы не будем делать [прототипирование] много раз». Fusion 360 дал им все - одно приложение, которое, помимо того, что было намного дешевле, позволило им сразу перейти к обработке в любое время. 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В прошлом он использовал около десяти различных приложений CAM, в последнее время - комбинацию Mastercam и OneCNC, но обнаружил, что ни одно из них не работает так же хорошо:<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\"> «Ничто не сравнится с Fusion 360 для тех видов работ, которые я выполняю».</span></span>\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Приступая к работе с Fusion 360, Сандфло объясняет: «Сначала я перешел на сторону САМ, а затем обнаружил сторону САПР»</span></span>. Функции САПР позволяют ему упростить свою работу по обработке, например, взяв чертеж заказчика и превращая его в правильную модель САПР.\r\n<span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">Сандфло говорит, что «у меня есть преимущество перед другими компаниями моего размера, когда я использую Fusion 360». </span></span>Отчасти это связано с функциональностью программного обеспечения и облачным подходом. Но он также говорит, что мышление и взаимодействие вокруг программного обеспечения - это освежающий отход от жесткой корпоративной модели, которая обычно преобладает. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">«Это современный взгляд на вещи», - говорит он. «Это не похоже ни на что в отрасли».</span></span>\r\nИ тогда есть затраты. Fusion 360 не только намного дешевле, чем аналогичные программы, но вам не нужно платить за обучение. <span style=\"font-style: italic;\"><span style=\"font-weight: bold;\">«Это удивительно доступно», - говорит Сандфло, добавляя: «Зачем вам использовать что-то, что в десять или двадцать раз дороже? Я могу вложить эти деньги в другое место, чтобы бизнес развивался».</span></span>\r\nБолее того, программное обеспечение позволило Сандфло расширить свою страсть к гольфу. 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Молодой компании Automata удалось сломать этот стереотип: она разработала Еву — легкого, недорогого и удобного в эксплуатации робота.\r\n<span style=\"font-weight: bold; \">Знакомьтесь: Ева</span>\r\n<span style=\"font-weight: bold; \"><br /></span>Мостафа Эльсайед и Сурьянш Чандра создали компанию Automata в 2015 году, задавшись целью сделать робототехническое оборудование доступным для широкого круга предприятий. По их мнению, эта технология не обязательно должна быть дорогой и сложной, как думают многие.\r\nПервое изделие компании — это небольшой робот-манипулятор под названием Ева. Робот весит менее 5 кг, а его цена не превышает 4000 британских фунтов. Многоосевая аппаратная часть выполняет задачи, требующие точных перемещений. Управляющие программы способны запоминать движение и воспроизводить его. Пользователи могут настраивать манипулятор на определенные движения, перемещая его вручную, то есть им даже не требуется овладевать техникой программирования.\r\nВначале в Automata планировалось охватить только сегменты заказного и мелкосерийного производства, но затем выяснилось, что продукция компании интересует и более крупные предприятия, — в частности, в производстве пластмасс, бытовой электроники и продуктов питания. Учредители Automata уверены, однако, что не следует ограничивать целевой рынок только традиционной производственной сферой.\r\n<span style=\"font-weight: bold; \"><span style=\"font-style: italic; \">«Основные наши клиенты — это, конечно же, промышленные предприятия, но мы хотим, чтобы роботы были представлены и в других областях, где приходится регулярно выполнять одни и те же<br />манипуляции. Пока еще многие относятся к робототехнике предвзято, и мы боремся с этим, предлагая более доступные по цене модели», — говорит Эльсайед.</span></span><br />Решая эту задачу, компания реализовала модель пользования роботом «по требованию». В каждый экземпляр встраивается подключенный к Интернету компьютерный модуль, и клиенты Automata платят за изделие только по факту его реального использования.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">Эльсайед продолжает: «Отрасль промышленного производства динамично меняется; предприятия все чаще отказываются от крупных инвестиций в оборудование и предпочитают обращаться за услугами к субподрядчикам. Согласно нашим новым условиям, клиенты платят только за те часы, когда робот Ева задействован в рабочем процессе. Мы уверены, что за такими гибкими и доступными по цене услугами с повременной оплатой — будущее промышленного производства».</span></span>\r\n<span style=\"font-weight: bold; \">Возможности построения опытных образцов</span><br />В Automata постоянно стремятся к совершенствованию продукции. Специалисты компании используют CAM-функции Autodesk Fusion 360 для передачи данных на 3D-принтеры и станки с ЧПУ, чтобы испытывать новые изделия еще до их запуска в производство. Кроме того, для проектирования аппаратной части применяется Autodesk Inventor.\r\nЭльсайед отмечает:«Нам, как начинающим производителям, необходима гибкость в освоении новой продукции. У нас в офисе есть и CAD-, и CAM-системы. Это дает нам полный контроль над проектами и ускоряет работу. С помощью Fusion 360 мы быстро воплощаем проекты в реальность: проходит всего несколько недель с момента выпуска предыдущей модели робота, а у нас уже готова новая».Согласно организационной структуре Automata, изготовлением опытных образцов могут заниматься не только операторы станков, поэтому использование Fusion 360 стало реальным преимуществом для компании. Если при изготовлении что-то идет не так, а ни одного оператора нет на месте, решить проблему может кто-то из других специалистов. «Fusion 360 настолько удобен в работе, что даже наши программисты, не проходившие курс обучения этому продукту, быстро осваивают его», — добавляет Эльсайед.\r\n<span style=\"font-weight: bold; \">Перспективы развития</span><br />В настоящее время Automata принимает заказы на новую модель робота, которая уже почти готова к производству. Для поддержки дальнейшей разработки изделий и внесения усовершенствований в базовый робот Ева компания планирует объявить набор новых специалистов и получить дополнительные лицензии на программное обеспечение Autodesk. Сделать это нетрудно: Fusion 360 — облачный продукт, и его использование оплачивается помесячно.\r\nОдна из задач компании на будущее — использование технологий Интернета вещей для совершенствования поведения роботов. Пользователи смогут без дополнительной оплаты скачивать обновления рограммного обеспечения, благодаря которым реализуются новые функции, такие как машинное зрение и принятие решений.\r\n<span style=\"font-style: italic; \"><span style=\"font-weight: bold; \">«Automata стремится к тому, чтобы все больше людей понимали, насколько роботы удобны в использовании, и видели в них незаменимых ежедневных помощников. Мы занимаемся созданием новых опытных образцов и управляющих программ, чтобы наши роботы становились более интуитивными, а бизнес расширялся. 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The super high-rise Shanghai Tower will soon stand as the world’s second tallest building, and adjacent to two other iconic structures, the Jin Mao Tower and the Shanghai World Financial Center. The 121-story transparent glass tower will twist and taper as it rises, conveying a unique feeling of movement and growth, while reflecting the reemergence of Shanghai’s economic and</span><span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px;\">cultural influences amid the rise of an increasingly modern China. The massive mixed-use facility will include commercial and retail space; entertainment and cultural venues; a conference center; a luxury hotel; and public gardens, all evoking the sense of a self-contained city within Shanghai.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">Once complete, the 632-meter Shanghai Tower will be the largest skyscraper in China as well as one of the most sustainable. The towering skyscraper comprises nine cylindrical buildings stacked on top of one another, all enclosed by a circular inner curtain wall and a triangular facade enveloping the entire structure. Each vertical neighborhood has its own atrium, featuring a public sky garden, together with cafes, restaurants, and retail space. The double-skinned facade creates a thermal buffer zone to minimize heat gain, and the spiraling nature of the outer facade maximizes daylighting and views while reducing wind loads and conserving construction materials. To save energy, the facility includes its own wind farm and geothermal system. In addition, rainwater recovery and gray water recycling systems reduce water usage. The owner and design team are targeting a LEED® Gold rating and a China 3 Star rating, ambitious goals for a project the size of the Shanghai Tower.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">The challenge</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The sheer size of the Shanghai Tower presents complex design and construction management challenges. “The Shanghai Tower is a massive project with over 575,000 square meters of building space,” says Jianping Gu, director and general manager for Shanghai Tower Construction & Development Co., Ltd., the tower’s owner/ developer. “We knew that if we tried to work in a traditional way, using traditional tools and delivery systems, it would be extremely difficult to carry out this project successfully.”</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Reducing building materials by 32 percent.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\"><br /></span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">The project involves the collaboration of a global team, including:</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Shanghai Tower Construction & Development— owner/developer</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Gensler—design architect</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Architectural Design and Research Institute of Tongji University—local design institute</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Thornton Tomasetti—structural engineer</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Cosentini Associates—MEP engineer</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Shanghai Construction Group—general contractor</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Shanghai Installation Engineering—mechanical and electrical general contractor</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Shanghai Xiandai Engineering Consultants— design management consultant</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">• Autodesk Consulting—BIM strategy, training, and implementation consultant</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">“Because Shanghai Tower is such a complex building, it could not be represented accurately with typical software or design methods,” says Jiliang Chen, deputy chief architect and deputy director of the project operations department at the Architectural Design and Research Institute of Tongji University. “One of the most challenging issues is the coordination of the extended design team,” adds Yi Zhu, senior principal and general manager at Thornton Tomasetti.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">The solution</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">To help meet the ambitious goals set for the building, the Shanghai Tower owner required the implementation of a Building Information Modeling (BIM) process using Autodesk BIM solutions for the design and construction of the Shanghai Tower. The project team relies on a combination of Autodesk® Revit® Architecture, Autodesk® Revit® Structure, and Autodesk® Revit® MEP software for the tower’s design and documentation. The team is also using Autodesk® Navisworks® Manage software for coordination and collaboration, Autodesk® Ecotect® Analysis software for sustainable design analysis, and traditional AutoCAD® software for drawing production. “From a property owner’s perspective, BIM provides an excellent tool for the design, construction, management, and investment control of the entire project,” says Gu.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Transforming work processes</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">Early on, the owner engaged Autodesk Consulting to provide BIM strategy and implementation consulting services, as well as application training. Autodesk Consulting began its effort by helping the owner develop a BIM strategy and deployment plan for the project, and retooling design and construction workflows to support BIM-based processes. The team created detailed plans for project collaboration and document management, as well as defining the BIM deliverables for the entire project lifecycle.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">Autodesk Consulting also helped the owner implement an on-site BIM application environment for a local project team of over 50 members, including owner personnel and key project participants from the extended global project team. In addition, Autodesk Consulting provided software training and ongoing technical and BIM coaching support.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">“By combining Autodesk’s BIM technology and the deep expertise of Autodesk Consulting, we have been able to successfully transition to BIM much faster. As a result, this project has set new standards for the information management of construction projects in China,” says Gu.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Integrating the design</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The extended architectural and structural teams—with designers in offices around the world—shared their design models, enabling them to collaborate and contribute insights about the design in the context of the project.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">In the construction phase, the local project team, working from temporary offices near the construction site, routinely shared its models for project coordination and collaboration. This communication of design data resulted in a natural coordination of the project as it unfolded. In addition, the team used both Revit and Navisworks Manage software for formal clash detection.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">“We used Revit Architecture software to design and model the tower and then shared those models with our mechanical, electrical, and structural consultants,” explains Michael Peng, associate senior designer at Gensler. “Autodesk Revit provided a common platform for our design partners, giving the team a more accurate representation and deeper understanding of the project,” adds Jun Xia, principal and regional design director at Gensler. “BIM accelerated our whole design process, enabling our engineers to access design data and geometric sizes directly from the building models, and to use that</span><span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px;\">information for calculation and analysis,” says Zhu.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \"><br /></span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Improving design communication</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The tower’s iconic twisting shape and dualskinned facade were extremely difficult to convey using traditional 2D approaches, making modelbased design vital for the project’s success. “BIM helped us visualize the tower in 3D and analyze the design for improved decision making,” says Xia. “For example, we used the Revit design model with the reflection analysis features of Ecotect software to analyze the glare from the tower throughout the city. This helped the design team optimize the outer curtain wall—even down to the position and angle of individual pieces of glass—to minimize</span><span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px;\">light pollution.”</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-style: italic;\">“During design, BIM was indispensable for coordinating the major design disciplines and producing construction documentation,” reports Chen. Model-based visualizations will also aid in the construction process. “By visualizing a 3D virtual building, we can better monitor construction and gauge our progress against the schedule,” says Xiaoming Yu, deputy chief engineer and design supervision department manager for Shanghai Installation Engineering.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-style: italic;\">“In fact, we require BIM deliverables from all the subcontractors and equipment suppliers. And during construction, it will be much easier for the workers to understand construction drawings that contain a combination of traditional views such as plans and sections, as well as 3D views and visualizations of complicated areas.”</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Enhancing coordination</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The project team used the Revit platform for early coordination of the major design disciplines. In the construction phase, the team is combining the Revit design models and the fabrication models in Navisworks for whole project coordination.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-style: italic;\">“As construction proceeds, BIM is helping us coordinate the subcontractors’ fabrication models, leading to a better quality design and the avoidance of rework costs,” says Chen.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-style: italic;\">“For example, the tower’s basement has already been built, and comprises five stories and 170,000 square meters of space,” says Gu. “During design development, we found only seven clashes. During construction, there were no clashes at all. It would be very difficult if not impossible to get results like that without BIM.”</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Conserving more energy</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">A central and attractive feature of the tower’s design is its transparent skin, which creates ventilated atriums that naturally conserve energy by moderating the atrium’s air temperature.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">“Green building and sustainable design were a common goal for the designers, as well as the property owner,” says Xia. “Model-based design was essential, as many aspects of our performance-based design were realized through simulations and analyses,” adds Peng. For example, during the design phase the project team used the Revit Architecture model for whole-building energy analysis, giving the designers quantitative feedback on building energy performance. “We shared this information with our owners and consultants to better inform our design decisions and trade-offs,” says Peng.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Saving building materials</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The building shape itself will produce the largest energy savings in the form of an efficient, costeffective structural frame. “Using Revit Structure, we produced more than 20 design options before settling on a structural system of super-columns, with outrigger trusses supported by an inner concrete tower,” says Zhu.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">The team kept iterating the design, including the rotation angle of the building’s cam-shaped outer skin, to analyze the structure’s resistance to wind and seismic loads. The result was well worth the effort. Gensler estimates that the building uses 32 percent less material than a conventional tower—saving material costs as well as the energy required to manufacture more steel and concrete.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Extending the value of BIM for building lifecycle management.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; font-weight: bold;\">Improving construction efficiency</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">Both the tower’s owner and its construction partners are requiring BIM models from all the project’s subcontractors to aid in construction coordination, planning, and digital fabrication.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">As an additional service, Autodesk Consulting also developed BIM submittal requirements for the owne —including the level of model detail required for coordination and construction planning—which were incorporated into requests for proposals for the Shanghai Tower.</span>\r\n<span style=\"color: rgb(0, 0, 0); font-family: Verdana, sans-serif; font-size: 12px; \">“By repurposing the design team’s digital building models for fabrication, and in turn using the subcontractors’ fabrication models for coordination, we are improving construction efficiency and reducing on-site rework and materials waste,” says Yu. “All the materials we use on-site are semifinished and ready for installation. 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Answers to questions like, "Which deals will close this month?” and, "What deals am I about to lose?” are now at your fingertips.\r\n<span style=\"font-weight: bold;\">Capitalize on Leads</span>\r\nBase integrates with your website and a host of marketing automation tools to instantaneously deliver leads to the sales team, while funnel tracking informs prioritization so reps can allocate time effectively.\r\n<span style=\"font-weight: bold;\">Explain the Past and Predict the Future</span>\r\nBase automatically tracks over half a million data points for every customer and turns them into cutting edge reports that bring a scientific approach to the way you analyze and forecast your business.\r\n<span style=\"font-weight: bold;\">Alleviate Administrative Burden</span>\r\nBase's consumer-grade user interface makes it easy to navigate with ease, while native productivity features remove the burden of administrative tasks and enable reps to focus on their deals.\r\n","shortDescription":"Base CRM is a simple system of customer relationship management (CRM): lead management, contact management, transaction tracking, a large selection of tools for communication and much more.","type":null,"isRoiCalculatorAvaliable":false,"isConfiguratorAvaliable":false,"bonus":100,"usingCount":17,"sellingCount":13,"discontinued":0,"rebateForPoc":0,"rebate":0,"seo":{"title":"Base CRM","keywords":"Base, your, sales, with, deals, reps, user, leads","description":"Gain Unprecedented Pipeline Visibility\rBase's intuitive user interface removes the friction from deal updates so reps and management are always able to access,","og:title":"Base CRM","og:description":"Gain Unprecedented Pipeline Visibility\rBase's intuitive user interface removes the friction from deal updates so reps and management are always able to access,"},"eventUrl":"","translationId":1121,"dealDetails":null,"roi":null,"price":null,"bonusForReference":null,"templateData":[],"testingArea":"","categories":[{"id":71,"title":"CRM - Customer Relationship Management","alias":"","description":"Система управления взаимоотношениями с клиентами (CRM, CRM-система, сокращение от англ. 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Функции для поддержки этих бизнес-целей включают продажи, маркетинг, поддержку потребителей.\r\n\r\nИсточник: https://ru.wikipedia.org/wiki/%D0%A1%D0%B8%D1%81%D1%82%D0%B5%D0%BC%D0%B0_%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D1%8F_%D0%B2%D0%B7%D0%B0%D0%B8%D0%BC%D0%BE%D0%BE%D1%82%D0%BD%D0%BE%D1%88%D0%B5%D0%BD%D0%B8%D1%8F%D0%BC%D0%B8_%D1%81_%D0%BA%D0%BB%D0%B8%D0%B5%D0%BD%D1%82%D0%B0%D0%BC%D0%B8","materialsDescription":"","iconURL":"https://old.b4r.io/fileadmin/user_upload/crm.png"}],"characteristics":[],"concurentProducts":[],"jobRoles":[],"organizationalFeatures":[],"complementaryCategories":[],"solutions":[],"materials":[],"useCases":[],"best_practices":[],"values":[],"implementations":[]},{"id":1144,"logo":false,"scheme":false,"title":"Битрикс24","vendorVerified":0,"rating":"2.40","implementationsCount":3,"suppliersCount":0,"alias":"bitriks24","companyTypes":[],"description":"Омниканальна CRM\r\nБитрикс24.CRM работает незаметно и становится частью вашей компании.\r\nБитрикс24.CRM объединяет все каналы коммуникаций с клиентами: звонки, письма, обращения через соцсети, с сайта, через веб-формы, оплату в 1С и другие.\r\nВам достаточно подключить Email-трекер, Открытые линии, телефонию, CRM-формы, 1С-трекер - и все данные (контакты, история звонков, переписки в чате, веб-формы сайта, оплаты и т.д. автоматически будут сохраняться у вас в CRM. Менеджерам не нужно будет ничего переносить вручную.\r\nПо этим данным CRM построит единственный профиль клиента с историей всех его обращений в вашу компанию.\r\nСтатистика позволит вам анализировать и контролировать нагрузку и качество обслуживания.\r\n\r\nПродавать больше с Битрикс24\r\nВ центре любого бизнеса сегодня - клиент. Важно использовать весь комплекс инструментов:\r\nучет всех потенциальных клиентов и преимуществ ваших постоянных клиентов (Битрикс24 CRM)\r\nотслеживание заказов, коммерческих предложений, оплат (соглашения в CRM и воронка продаж)\r\nудобные инструменты для коммуникаций с клиентами (Виртуальная АТС)\r\nавтоматизация работы менеджеров (Бизнес-процессы)\r\nконтроль (Задачи и отчеты) и планирования (Календари)\r\nдоступ из любой точки мира (Мобильный приложение)\r\nВ Битрикс24 все необходимые инструменты есть и тесно взаимосвязаны с CRM онлайн, что значительно упрощает работу с клиентами и процесс продажи. В этом - одно из преимуществ Битрикс24 перед другими системами.\r\n\r\nУчет потенциальных клиентов\r\nВ CRM ведется учет всех ваших клиентов и не только. Любая «зацепка» (в Битрикс24 - это «лед»), которая в будущем может стать реальным клиентом, фиксируется. Это может быть email, пропущенный звонок, событие.\r\nЗадача менеджера по продажам - выяснить, кто это и каким из ваших товаров или услуг интересуется этот потенциальный клиент. Когда эта информация появляется, лед конвертируется в контакт и компании (если клиент представляет юридическое лицо), а затем в соглашение (когда намечается продажа).\r\nРабота по такому сценарию (от лида контакт и до операции) в CRM системе Битрикс24 позволяет максимально «дожать» все потенциальные зацепки и проанализировать эффективность работы отдела продаж.\r\n\r\nEmail-трекер в CRM\r\nВы общаетесь с клиентом в почте, Email-трекер незаметно для вас фиксирует переписку в CRM. В CRM всю переписку с клиентами по электронной почте хранится в истории. Даже если сотрудник уволится, информация останется в CRM.\r\nБыстрое подключение к CRM почтового ящика для каждого сотрудника (IMAP)\r\nТрекинг входящих и исходящих писем в CRM\r\nАвтоматическое создание лидов по новым входными и выходными письмами\r\nСохранение переписки с известными контактами в карточке клиента\r\nЯщики @ bitrix24 и со своим доменом подключаются к CRM автоматически\r\n\r\n1С-трекер в CRM\r\nОбогащайте свою CRM данными. 1С-трекер - это дополнительный источник информации о ваших клиентов. 1С-трекер работает незаметно для вас и связывает офлайн-продажи с онлайн-CRM в режиме реального времени.\r\nБыстрое и простое подключение 1С в Битрикс24.CRM\r\nВыгрузка всей истории продаж и клиентов с 1С: Управление торговлей, 1С: ERP и всех торговых систем на платформе 1С: Предприятие\r\nВыгрузка любых документов и клиентов по 1С: Бухгалтерии и всех учетных систем на платформе 1С: Предприятие (название, номер, сумма, ответственный, ссылку на документ в 1С)\r\nИдентификация клиента и поиск дубликатов по ФИО, телефон, email, идентификатором контрагента\r\nПодключение любого количества 1С к одному Битрикс24\r\n\r\nТелефония в CRM\r\nВсе звонки клиентов можно учитывать в облачной CRM-системе. Работа со звонками строится в CRM с телефонией.\r\nЕсли клиент звонит впервые, менеджер сможет сразу во время звонка добавить новый контакт в CRM и указать, каким товаром или услугой интересовался клиент.\r\nВсе звонки записываются без ограничения их количества (такая возможность есть, вы всегда можете ее отключить). Это полезно и руководителям (проверить, как менеджеры общаются с клиентами, выявить лучшие сценарии продаж), и самим менеджерам (подробно восстановить все договоренности с клиентом). Это почти CRM call центр.\r\n\r\nЗвонки от постоянных клиентов\r\nКогда ваш постоянный клиент звонит вам, звонок попадает сразу нужном менеджеру. Клиенту не нужно ждать, пока его переключат.\r\nМенеджер на экране видит карточку клиента фото, имя и фамилия, предварительные заказы, предпочтения. Он не переспрашивает клиента, он заказывал - вся информация уже есть. Если менеджера нет рядом с компьютером, с CRM IP телефония перенаправляет звонок на его мобильный телефон.\r\n\r\nЕсли звонок пропущенный\r\nДаже если звонок пропущен, возможности CRM-системы позволяют учесть его. Менеджер, отвечающий за этого клиента или все новые входящие звонки (если поступил звонок с неизвестного номера), получит уведомление и сможет перезвонить клиенту. Ни один звонок не потеряется.\r\n\r\nВаши клиенты\r\nВ облачной CRM системе у вас два списка клиентов: контакты и компании. \r\nБорьба с дубликатами\r\nВозможно, в списке ваших контактов есть дубликаты: или менеджер добавил клиента повторно, или с тем же клиентом когда-то работал другой сотрудник и уже внес его в CRM облако. В «Битрикс24» вы легко проверите имеющуюся базу и объедините дубликаты. У вас 4 варианта работы с дублями: пропустить, восстановить, дополнить, создать новый.\r\nВ дальнейшем CRM Битрикс24 предотвратит самом появлении дубликатов. Система обнаружит дубли сразу же при создании нового лида, контакта или компании, а также при импорте.\r\nПланирование дел\r\nПланируйте работу с клиентами в простой CRM: ставьте задачи коллегам, назначайте встречи с клиентами, планируйте звонки, присылайте письма. Определяйте приоритетные направления в работе, за которым многие запланированные срочных дел. Отбирайте однотипные дела с помощью фильтра, например, все звонки на сегодня.\r\nПисьма клиентам\r\nОтправьте групповой письмо прямо из списка лидов, контактов или компаний. Просьба одному или сразу многим адресатам. Прикрепите к письму или изображения.\r\nДля составления стандартных писем используйте шаблоны-заготовки. Подставьте в шаблоны информацию с CRM, чтобы ваши письма стали персонифицированными.\r\nУправление соглашениями\r\nСоглашение - конечная цель и желаемый результат работы. Отмечайте в CRM, на каком этапе сейчас сделка: в обработке, в ожидании дополнительной информации, на стадии переговоров, коммерческого предложения или уже заключена.\r\nЕсли у вас несколько направлений бизнеса, вы можете создать мультиворонкы с различными стадиями соглашения и различными полями (например, Продажа автомобилей и Сервисное обслуживание).\r\nКанбан\r\nВсе ваши сделки и лиды можно представить в виде карточек на Канбан-доске. В этих карточках вы планируете дела (звонки, письма, задания) и выполняете их. Затем перемещении карточку на новый этап. Сразу видно: в каком статусе находятся ваши сделки, что нужно сделать и когда - вы ничего не пропустите.\r\nВ карточке можно не только планировать, но и сразу выполнять дела: звонить, отправлять письма, писать клиентам в мессенджер.\r\nЖурнал доступа к данным и восстановления\r\nCRM фиксирует каждое действие со всеми документами в журнале доступа. Вы легко отследите, кто, когда и что делал в CRM (например, кто просматривал карту клиента, кто экспортировал).\r\nИз истории изменений в CRM вы сможете при необходимости восстановить вручную предыдущие значения (если, например, работник ошибочно изменил номер телефона клиента, в истории можно найти предыдущий вариант и сохранить правильный номер).\r\nСвязи в CRM\r\nЛюбые ваши действия с сущностями CRM (соглашениями, контактами и т.д.) фиксируются и сохраняются в истории.\r\nВ любой момент вы получите подробную информацию обо всех процедурах работы с этой сущностью и быстро поймете, чтобы было сделано вами или другими менеджерами.\r\nУмный поиск по CRM\r\nВ CRM встроенный собственный поисковый механизм, который выводит информацию только по базе CRM. «Умный» поиск экономит время, сильно сужая поиск и освобождая менеджера от перебора лишней информации.\r\nБизнес-процессы: Работы и триггеры\r\nСнижайте влияние человеческого фактора - автоматизироваться стандартные действия сотрудников.\r\nРаботы. Создавайте сценарии, по которым CRM будет вести соглашение вперед: ставить задачи, планировать встречи, запускать рекламу и выставлять счета. Работы подскажут менеджеру, что нужно сделать на каждом этапе операции - он ничего не забудет и докажет операцию до конца.\r\nРаботы автоматически запускают таргетированную рекламу на контакты с CRM. Это дает уникальные возможности для увеличения конверсии в продаже или для повторных продаж.\r\nТриггеры - автоматически реагируют на действия клиентов (например, на посещение, комментарий в соцсети, звонок) и запускают робота, который поможет «дожать» лед к соглашению.\r\nАналитические отчеты\r\nОценивайте эффективность менеджеров, прогнозируйте доход. Проявляйте критические точки и своевременно корректируйте работу. Руководитель видит полную картину, менеджер - отчет по данным своих клиентов.\r\nОтчеты доступны в разрезе по сделкам, лидами, контактам, компаниям, счетам и предложениям.\r\nСпециальный сводный отчет включает в себя все важные отчеты по каждому разделу CRM. Чтобы быстро информацию и оценить ситуацию в разделе CRM, достаточно переключить представления - из обычного списка данных на страницу с аналитическими отчетами.\r\nЧто такое воронка продаж? Это главный отчет в CRM. Воронка продаж CRM строится онлайн, как и другие отчеты. Этапы воронки продаж - это сделки на различных стадиях. Построение воронки продаж основывается на данных о том, какой процент сделок завершено, которые пока в работе.\r\nЕсли вам не хватает готовых отчетов, создайте их под задачи отдела или компании.\r\nСтартCRM\r\nЕдинственная «точка» доступа ко всем каналам: телефонии, почте, открытым линиям. Здесь вы можете подключить нужный канал и следить за его эффективностью.\r\nДанные автоматически собираются на одной странице, где вы видите: нагрузка по каждому каналу, количество необработанных возможностей (лидов) и суммы операций за различные периоды. 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